DevTool Growth Lead

Own Windmill's growth - from developer awareness to self-serve activation to expansion. So far, 3M ARR has been built with zero outbound and reasonable marketing efforts - imagine what a dedicated growth person could do. This is a broad, high-autonomy role spanning developer marketing, community, content, and product-led growth. Content & developer marketing : write technical content (tutorials, comparisons, case studies) that developers actually want to read. SEO, social, community channels. Community : grow and engage the open-source community - Discord, GitHub, forums. Surface feedback, spotlight contributors. Product-led growth : improve onboarding, activation funnels, self-serve conversion. Work with product/engineering on growth experiments. Analytics : measure what works - traffic, signups, activation, expansion. Data-driven iteration. Who we're looking for Ideal candidate : you've already done growth / developer marketing for a devtool company and can point to concrete results - content that drove signups, community programs that scaled, funnels you optimized. That hands-on devtool growth experience is the single strongest signal for this role. Two profiles fit well: A software engineer who wants to branch out - you've built things, you speak the language, and you want to explore the DevRel / growth side while staying close to the product. A hacky non-engineer with a strong affinity for tech - you may not write production code, but you understand developer tools deeply, learn fast, and can credibly engage a technical audience. Either way: Proven devtool growth experience is strongly preferred. You've grown awareness, adoption, or revenue for a developer-facing product and can show what worked. You understand how developers evaluate tools, what content resonates with them, and how open-source adoption works. You can write clearly about technical topics - blog posts, docs, comparisons. Comfort with analytics, funnels, and experimentation. You don't just create content - you measure its impact. Scrappy and autonomous - this is an early-stage role with wide scope. 0–4 years of experience in growth, developer marketing, developer relations, or a technical role with a growth bent. Example projects in your first 3 months Write and ship a head-to-head comparison series (Windmill vs Airflow, Temporal, Retool, n8n) optimized for search Redesign the onboarding flow to get new signups to a running workflow in under 3 minutes - measure activation lift Launch a community showcase program - spotlight real customer use cases on blog, Discord, and social Build a self-serve analytics dashboard tracking the full funnel from landing page to paid conversion Run a targeted campaign around a major product launch - landing page, demo video, HN/Reddit/X distribution Offer details Location : Paris hybrid (~3 days/week) or remote within France Contract : CDI (permanent) Salary : €40K–€80K gross + 20% bonus on collective milestones Also open to : interns / young graduates (5–6 month internship, €2,000–3,000/month, strong CDI potential)