Web & Marketing Analytics Manager
Blueprint Australia, Canada, Germany, India, United Kingdom, United States
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Why this grade
This listing scored 39/100, which is an F. It lost the most ground on pay transparency.
- Description depth 20 / 20 How much the posting actually says about the work, measured in characters of real text.
- Pay transparency 12 / 25 A published salary range, worth more than any other single factor because it is what a candidate cannot find out without applying.
- Remote clarity 8 / 15 Whether "remote" means anywhere, or is quietly restricted to one country.
- Corroboration 5 / 10 Whether more than one source carries this listing.
- Freshness 4 / 15 How recently it was posted. Older postings are likelier to be filled or abandoned.
- Role specificity 0 / 10 Whether the listing is tagged well enough to tell what the role actually is.
-10 Ghost-job penalty — Deducted for signals that this posting may not be a real, currently-open role — staleness, repeated relisting, or talent-pool language.
Every figure above is arithmetic over the posting itself — its salary field, its text, its age, its tags and how many sources carry it. How the grades work →
Who is Blueprint?
We are a technology solutions firm headquartered in Bellevue, Washington, with a strong presence across the United States. Unified by a shared passion for solving complicated problems, our people are our greatest asset. We use technology as a tool to bridge the gap between strategy and execution, powered by the knowledge, skills, and the expertise of our teams, who all have unique perspectives and years of experience across multiple industries. We’re bold, smart, agile, and fun.
What does Blueprint do?
Blueprint helps organizations unlock value from existing assets by leveraging cutting-edge technology to create additional revenue streams and new lines of business. We connect strategy, business solutions, products, and services to transform and grow companies.
Why Blueprint?
At Blueprint, we believe in the power of possibility and are passionate about bringing it to life. Whether you join our bustling product division, our multifaceted services team or you want to grow your career in human resources, your ability to make an impact is amplified when you join one of our teams. You’ll focus on solving unique business problems while gaining hands-on experience with the world’s best technology. We believe in unique perspectives and build teams of people with diverse skillsets and backgrounds. At Blueprint, you’ll have the opportunity to work with multiple clients and teams, such as data science and product development, all while learning, growing, and developing new solutions. We guarantee you won’t find a better place to work and thrive than at Blueprint.
In This Role
You will support a web experience and marketing organization by translating complex digital-behavior data into clear, actionable insights. You will evaluate website performance, analyze customer journeys and conversion funnels, measure experiments, and help marketing and web teams understand what is working and where improvements are needed.
This role is ideal for an analytically minded marketer who enjoys solving ambiguous problems, investigating user behavior, and communicating findings to both technical and nontechnical stakeholders.
Responsibilities
- Measure the impact of website initiatives, marketing programs, design changes, and cross-functional projects.
- Analyze customer journeys, engagement patterns, conversion funnels, and page-level performance.
- Design, monitor, and evaluate A/B tests and other web experiments.
- Use web analytics and behavioral analytics platforms to investigate usability, engagement, and conversion behavior.
- Produce recurring reports covering website engagement, session patterns, funnel performance, and emerging trends.
- Translate loosely defined stakeholder questions into structured analytical plans.
- Conduct ad hoc investigations to identify performance issues, behavioral gaps, and optimization opportunities.
- Partner with marketing, web, product, and operations stakeholders to establish measurement requirements and success metrics.
- Analyze the relationship between web traffic, lead sources, and downstream sales-funnel performance.
- Develop dashboards, data summaries, and written recommendations that make complex findings accessible to leadership.
- Monitor analytics data for outages, anomalies, tracking issues, or unexpected performance changes.
- Document measurement approaches, findings, and repeatable reporting processes.
Qualifications
- 5–7+ years of experience in web analytics, digital analytics, marketing analytics, or a closely related field.
- Advanced experience with Google Analytics or a comparable web analytics platform.
- Advanced Excel skills, including pivot tables, XLOOKUP/VLOOKUP, formulas, and data manipulation.
- Strong understanding of website engagement, conversion rates, click-through rates, customer journeys, and funnel analysis.
- Demonstrated experience designing and evaluating A/B tests.
- Working knowledge of statistical concepts such as significance, confidence intervals, sample size, and statistical power.
- Ability to turn ambiguous business questions into structured analytical approaches.
- Experience supporting marketing, growth, ecommerce, or web experience teams.
- Ability to translate raw data into concise, actionable recommendations.
- Strong written, verbal, and data-storytelling skills.
- Ability to independently prioritize work across multiple stakeholders and concurrent requests.
Preferred Qualifications
- Experience with FullStory or another behavioral or session analytics platform.
- Proficiency with SQL and experience querying large datasets.
- Experience with Power BI, Tableau, Looker, or another business-intelligence platform.
- Experience with Optimizely, LaunchDarkly, Ninetailed, or a similar experimentation platform.
- Familiarity with SEO analytics, ecommerce analytics, or authenticated customer experiences.
- Experience analyzing web-generated leads and sales-funnel performance.
- Experience supporting technology, developer-focused, or other complex digital products.
Salary Range
At Blueprint, we strive to offer competitive pay that reflects the value of our team members. Compensation for this role is influenced by a variety of factors, including skills, education, responsibilities, experience, and geographic market. For candidates based in Washington State, the anticipated salary range is $26.44 – $31.25/hr. with a mid-point of $28.58/hr. Please note that we typically do not hire new employees at the top of the posted range. Actual starting pay will be determined based on experience, skills, and internal equity. The final salary and job title may vary depending on the selected candidate’s qualifications and could fall outside the stated range.
Equal Opportunity Employer
Blueprint Technologies, LLC is an equal employment opportunity employer. Qualified applicants are considered without regard to race, color, age, disability, sex, gender identity or expression, orientation, veteran/military status, religion, national origin, ancestry, marital, or familial status, genetic information, citizenship, or any other status protected by law.
If you need assistance or a reasonable accommodation to complete the application process, please reach out to: [email protected]
Blueprint believe in the importance of a healthy and happy team, which is why our comprehensive benefits package includes:
- Medical, dental, and vision coverage
- Flexible Spending Account
- 401k program
- Competitive PTO offerings
- Parental Leave
- Opportunities for professional growth and development
Location: Remote - USA
Originally posted on Himalayas
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Where this listing came from
- 27 Jul 2026 Himalayas first sighting
Seen on 1 board over 0 days.