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Why this grade
This listing scored 28/100, which is an F. It lost the most ground on pay transparency.
- Description depth 20 / 20 How much the posting actually says about the work, measured in characters of real text.
- Remote clarity 8 / 15 Whether "remote" means anywhere, or is quietly restricted to one country.
- Role specificity 6 / 10 Whether the listing is tagged well enough to tell what the role actually is.
- Corroboration 5 / 10 Whether more than one source carries this listing.
- Freshness 4 / 15 How recently it was posted. Older postings are likelier to be filled or abandoned.
- Pay transparency 0 / 25 A published salary range, worth more than any other single factor because it is what a candidate cannot find out without applying.
-15 Ghost-job penalty — Deducted for signals that this posting may not be a real, currently-open role — staleness, repeated relisting, or talent-pool language.
Every figure above is arithmetic over the posting itself — its salary field, its text, its age, its tags and how many sources carry it. How the grades work →
Full-Time Senior Marketing & Sales
About the Role
Social media is the highest-leverage item we can do behind our top talent.
We need a Social Media Lead who lives and breathes organic content strategy, knows every algorithm update the day it drops, and can build repeatable, creator-specific playbooks that actually move the needle on social media growth and monetary growth for our top talent.
What You'll Do
Strategy & Research
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Develop bespoke social strategies for top-tier Playbook talent
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Research viral trends, algorithm changes, and new platform features across Instagram and TikTok
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Track and analyze performance of our top talent weekly
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Run weekly viral content analysis and distribute insights to the team
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Publish a recurring newsletter on social trends relevant to our creator verticals
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May do community calls / webinars
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Feedback and support for paid ad creative
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Support with curriculum and creator training
Creator Playbooks
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Build launch marketing kits: do-exactly-this templates, post formats, captions, timing — no guesswork
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Build challenge marketing kits in the same format
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Break down posting perfection for each key vertical: Fitness, Yoga, CrossFit, Moms & Dads, etc.
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Develop mastery of what to post for lead generation vs. conversion — and teach it
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Cover ad creative strategy, since most paid is amplified organic
Editing & Production Guidance
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Stay current on the best editing tools and techniques
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Coach creators and CMs on how to edit better — speed, hooks, retention
Growth Tracking
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Own social growth tracking for our top 50 creators
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Surface the biggest opportunities and the biggest gaps each week
Who You Are
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You have a genuine obsession with social media — you track algo changes like a hawk and know what's working before it goes mainstream
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You've developed content strategy for creators, brands, or talent at scale
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You can distill complex strategy into simple, actionable templates that a creator can execute without a second question
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You understand the organic-to-paid funnel and can think across both
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Bonus: you're AI-savvy and excited about building tools that scale this work
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Comfortable working across fitness, wellness, and lifestyle verticals
How This Role Works
Initially, this person will be building the playbooks and feeding strategy directly to creator managers, who will hold creators accountable for execution. Long-term, the vision is to build AI-powered tools that automate the delivery of social guidance to creators at scale. This is a role with a real path to building something big.
Team
1 key hire to start, with support to be determined. We're looking for someone who is ideally AI-savvy and excited about building infrastructure, not just executing it.
Apply for this role Opens jobicy.com — the link as listed; we have not yet verified it is the employer's own page
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Where this listing came from
- 17 Aug 2026 Jobicy first sighting
Seen on 1 board over 31 days. The employer edited the description 1× since we first recorded it.