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Digital Marketing Specialist - Email, Paid Media & Lead Generation | Remote

Pavago South Africa

Posted 21 Aug 2026
Last seen 21 Aug 2026
Location South Africa
Lifecycle fresh
Grade D
Digital Marketing Specialist – Email, Paid Media & Lead Generation | RemotePosition Type: Full-Time, RemoteWorking Hours: U.S. Business HoursAbout the RoleAt Pavago, one of our clients is hiring a Digital Marketing Specialist to execute multi-channel campaigns that generate leads, improve conversions, and drive measurable business growth.This is a hands-on role spanning email marketing, paid advertising, social media, landing pages, marketing automation, and analytics. You’ll work closely with sales to improve lead quality and campaign performance.What You’ll Do
Plan, launch, and optimize digital marketing campaigns
Manage email marketing and lead-nurture campaigns

Support paid search and paid social campaigns
Create and optimize landing pages and campaign assets
Coordinate content across social media channels
Maintain marketing automation workflows
Monitor website traffic, leads, and conversion performance
Analyze campaign results and recommend improvements
Collaborate with sales to improve lead quality and conversion
Test messaging, campaigns, and funnels to improve performance
Requirements
2+ years of digital marketing experience
Hands-on experience with:

Email marketing
Social media
Paid advertising
Digital analytics

Familiarity with Google Analytics and marketing automation tools
Strong understanding of lead generation and conversion funnels

Strong analytical and copywriting skills
Comfortable tracking campaign performance and making data-driven improvements
Ability to execute independently in a remote environment
Strong written and verbal English communication
What Success Looks Like
Consistent growth in qualified leads
Improved campaign and landing-page conversion rates
Strong email and nurture campaign performance
Efficient paid media execution
Reliable marketing automation workflows
Better lead quality and sales conversion
Interview Process
Initial Screening Call
Spark Hire Video Interview
Recruiter Interview
Client Interview
Offer & Onboarding
Apply NowIf you’re a hands-on digital marketer who understands email, paid media, social, automation, analytics, and lead generation, apply now to help build campaigns that turn marketing activity into measurable growth.#DigitalMarketing #DigitalMarketingSpecialist #LeadGeneration #EmailMarketing #PaidMedia #MarketingAutomation #GoogleAnalytics #SocialMediaMarketing #RemoteMarketing #RemoteJobsOriginally posted on Himalayas

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