Description review

Business Development Representative

Able · LATAM · back to the listing

HR standards

63/100

needs work

Title ↔ description

94/100

strong

Reads as

Sales Representative

100% confident

What this role officially is

commercial sales representative — ESCO, the EU occupation classification

Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.

Also known as: field sales representative, technical and commercial sales executive, field sales executive, sales and marketing consultant, business development representative, technical and commercial sales representative

How others title the same work

Large employers

  • EHR Principal Sales Executive, HCLS US Providers Amazon.com
  • Channel Partner Sales Executive Canonical
  • Embedded Devices Software Solution Sales Account Manager Canonical
  • Embedded Devices Software Solution Sales Manager (APAC) Canonical
  • Embedded Devices Software Solution Sales Manager (Americas) Canonical

Startups

  • Account Executive (Full Cycle) AviaryAI
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  • Business Development / Sales Intern Blaze
  • Sales Intern Blaze
  • Account Executive Blee

What the listing never says

  • 21 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
  • No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

Back in 2012, we were a group of engineers and designers who decided we wanted to build things, so we did. Able started as an engineering and product hub building for a portfolio of early-stage startups. We built many relationships while developing products that were thoughtful, effective, and genuinely useful. But, since then, we’ve grown… and so has our ambition.

Now, we’re entering our next chapter, defined by applied AI. AI is a powerful force in the end-to-end software development cycle, and we’re creating practices that allow us to deliver software fast and more effectively than traditional approaches, creating meaningful value for our partners. Today, our builder mindset is driving us to become an AI-native organization across every function. We’re still evolving, and that’s part of the opportunity. If you want to build, learn, and tackle challenges alongside an ambitious team, let’s build together.

This position is 100% remote and open to candidates based in the U.S. or Latin America.

About the Role

As our Business Development Representative, you'll own the top of the sales funnel, identifying target companies, reaching the right decision-makers, and turning outbound conversations into qualified opportunities.This is a highly outbound role, focused on prospecting mid-market companies, building targeted lists, and creating opportunities from scratch. You'll work closely with sales leadership and our technical team to understand prospects' AI needs and help build a repeatable outbound playbook for Able.

What We’re Looking For

Day-to-Day Responsibilities

• Own outbound prospecting: Research target accounts, identify key decision-makers, build account lists, and proactively create new opportunities.

• Run multi-channel outreach: Engage prospects through email, LinkedIn, phone, and other relevant channels using personalized, thoughtful messaging.

• Qualify opportunities: Understand a prospect's business, challenges, and potential AI needs to determine whether there is a strong fit.

• Book qualified meetings: Schedule conversations with sales leadership and provide clear context so each handoff starts with the right information.

• Handle inbound leads: Respond to inbound interest, qualify prospects, and move relevant opportunities into the pipeline.

• Build the outbound playbook: Track what messaging, personas, industries, and approaches are working and help turn those learnings into a repeatable process.

• Maintain a healthy pipeline: Keep prospect information, follow-ups, and activity organized so the pipeline remains accurate and actionable.

Required Skills & Experience

• 3+ years of BDR/SDR experience in B2B software, technology, or a similar environment.

• A strong track record of outbound prospecting and lead generation, you're comfortable creating opportunities rather than waiting for them.

• Strong research skills and the ability to identify the right companies, personas, and business triggers.

• AI familiarity or an AI-native mindset. You don't need to be an AI expert, but you should be genuinely interested in AI and able to understand enough to have relevant conversations with prospects about their needs and challenges.

• Strong communication skills and confidence engaging with senior decision-makers.

• A data-driven and curious approach to prospecting: you know how to research, prioritize, and test different approaches to find the right prospects.

• Comfort working in an early-stage environment where processes, tools, and messaging are still being built and refined

• Experience selling across multiple industries. Exposure to mid-market companies, private equity, or family offices is especially valuable.

• Experience working with CRM and prospecting tools to manage accounts, track outreach, maintain follow-ups, and keep pipeline data accurate.

What Success Looks Like

In this role, success means consistently creating high-quality opportunities, learning quickly from the market, and helping Able build an outbound motion that can scale.
You'll know you're succeeding when you're consistently reaching the right people, having relevant conversations, and turning those conversations into qualified meetings. You'll also bring insights back to the team, what messaging works, which prospects are responding, and where the biggest opportunities are.

You won't simply execute an existing playbook, you'll help build it.

Able is powered by curious, thoughtful people who care about what they build and how they build it. We’re actively investing in our team through AI training, knowledge-sharing, and hands-on experimentation to ensure everyone grows alongside the technology.

This position is 100% remote and open to candidates based in the U.S. or Latin America. Strong verbal and written communication skills in English are a requirement. As a team member, you can expect:

• To work 40 hours per week, and be available during normal business hours as needed.

• Payments made in USD.

• 18 days of PTO per year, observance of local holidays, and an annual break between Christmas and New Years.

• Wellness + Remote Stipend

• AI Voucher

About Able

Able builds technology products in a portfolio model. We believe that people, teams, and processes are more important than the ideas themselves, so we’ve focused on bringing great people together, and investing in their growth.

We’ve built products in a variety of industries. Everything from media to finance to toys to healthcare. Sometimes we work with management teams to help their businesses grow faster or unlock value using technology. Other times we start or buy businesses outright. Each time, we look for opportunities to leverage technology built at the portfolio-level to drive value faster.

Able is committed to inclusion and diversity and is an equal-opportunity employer. All applicants will receive consideration without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, disability, or veteran status.

This is but the beginning of a conversation we’d love to have with you.

Apply, and let’s get this adventure started!

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 8 points (from 71 before penalties). Reviewed 21 Sep 2026.