Description review
Senior Marketing Manager
Pavago · Mexico · back to the listing
HR standards
66/100
needs work
Title ↔ description
83/100
solid
Reads as
Marketing Manager
100% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
Large employers
- Marketing Manager Canonical
- Senior Marketing Automation Manager Canonical
- Marketing Manager Canonical Ltd.
- Senior Marketing Automation Manager Canonical Ltd.
- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
- Growth & Marketing Lead Bluejay
- Growth Marketer Callab AI
- Experiential Marketing Coordinator Candid Health
- Growth Lead Anglera
What the listing never says
- 47 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Senior Marketing Manager – SEO, Growth & Marketing Operations
Full-Time | Remote | U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Senior Marketing Manager to own and execute high-impact marketing initiatives across SEO, content, digital growth, website optimization, and marketing operations.
This is a senior, hands-on role for someone who combines strategic thinking with strong execution. You’ll drive organic growth, manage marketing systems and campaigns, coordinate across design and development, and use AI and automation to improve marketing speed and scalability.
What You’ll Own
SEO & Organic Growth
• Lead technical SEO, on-page optimization, audits, backlink strategies, and keyword planning
• Drive measurable organic traffic and search visibility growth
• Monitor SEO performance and identify optimization opportunities
• Stay current with SEO, AIO, and AI-driven search trends
• Use SEO and analytics tools to guide strategy and execution
Content & Digital Marketing
• Oversee content across Instagram, Facebook, X, blogs, articles, PR, and promotional campaigns
• Maintain consistent brand voice and messaging
• Coordinate with designers and developers on marketing assets
• Support Google Ads and other revenue-focused digital initiatives
Website & Marketing Infrastructure
• Manage website initiatives using ASTRO, WordPress, headless CMS, or similar technologies
• Coordinate landing pages, content updates, and technical improvements
• Partner with developers to improve site performance, SEO, and conversion opportunities
Marketing Operations
• Own marketing workflows, project tracking, reporting, and campaign execution
• Coordinate priorities across internal teams and external partners
• Support quarterly reports, shareholder updates, and performance analysis
• Improve operational structure and efficiency across the marketing function
AI & Automation
• Use ChatGPT, Claude, and other AI tools for research, content, SEO, analysis, and workflow automation
• Build AI-assisted processes that reduce repetitive marketing work
• Experiment with emerging AI tools to improve marketing productivity and performance
Brand & Crisis Support
• Support time-sensitive and crisis-response marketing when required
• Maintain clear, professional, and brand-aligned communication during high-priority situations
What We’re Looking For
• Proven experience in a Senior Marketing Manager, Growth Marketing, SEO, or Marketing Operations role
• Strong hands-on expertise in Technical SEO and organic growth
• Experience managing websites using WordPress, ASTRO, or headless CMS platforms
• Experience with Google Ads, backlink strategies, SEO tools, and analytics
• Strong understanding of AI and its practical use in marketing workflows
• Experience managing cross-functional marketing projects
• Excellent written and verbal English
• Strong analytical, reporting, and project-management skills
• Ability to independently own initiatives from strategy through execution
Nice to Have
• HubSpot, Slack, Asana, or similar tools
• Active involvement in SEO or digital marketing communities
• Luxury, hospitality, lifestyle, or travel industry experience
• Crisis-response marketing experience
• Revenue Operations or advanced marketing analytics exposure
What Success Looks Like
• Consistent growth in organic traffic and search rankings
• Strong content quality and publishing consistency
• Increased digital visibility and engagement
• Improved website and SEO performance
• Faster, more organized marketing execution
• Successful adoption of AI-driven marketing workflows
• Clear, reliable marketing performance reporting
Interview Process
• Initial Screening Call
• Spark Hire Intro Video
• Recruiter Interview
• Final Interview with Leadership
• Offer & Onboarding
What Happens After You Apply
Qualified candidates will receive an email invitation from Spark Hire to complete a short Intro Video. This gives the hiring team an opportunity to learn more about your marketing, SEO, and AI experience before moving to the interview stage.
Please check your inbox and spam/junk folder for the invitation.
Apply Now1
If you’re a hands-on senior marketer who understands technical SEO, organic growth, content, marketing operations, and AI-powered execution, we’d love to hear from you.
#SeniorMarketingManager #GrowthMarketing #TechnicalSEO #SEO #MarketingOperations #ContentMarketing #AIMarketing #DigitalMarketing #OrganicGrowth #RemoteMarketingJobs #Pavago
Originally posted on Himalayas
Full-Time | Remote | U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Senior Marketing Manager to own and execute high-impact marketing initiatives across SEO, content, digital growth, website optimization, and marketing operations.
This is a senior, hands-on role for someone who combines strategic thinking with strong execution. You’ll drive organic growth, manage marketing systems and campaigns, coordinate across design and development, and use AI and automation to improve marketing speed and scalability.
What You’ll Own
SEO & Organic Growth
• Lead technical SEO, on-page optimization, audits, backlink strategies, and keyword planning
• Drive measurable organic traffic and search visibility growth
• Monitor SEO performance and identify optimization opportunities
• Stay current with SEO, AIO, and AI-driven search trends
• Use SEO and analytics tools to guide strategy and execution
Content & Digital Marketing
• Oversee content across Instagram, Facebook, X, blogs, articles, PR, and promotional campaigns
• Maintain consistent brand voice and messaging
• Coordinate with designers and developers on marketing assets
• Support Google Ads and other revenue-focused digital initiatives
Website & Marketing Infrastructure
• Manage website initiatives using ASTRO, WordPress, headless CMS, or similar technologies
• Coordinate landing pages, content updates, and technical improvements
• Partner with developers to improve site performance, SEO, and conversion opportunities
Marketing Operations
• Own marketing workflows, project tracking, reporting, and campaign execution
• Coordinate priorities across internal teams and external partners
• Support quarterly reports, shareholder updates, and performance analysis
• Improve operational structure and efficiency across the marketing function
AI & Automation
• Use ChatGPT, Claude, and other AI tools for research, content, SEO, analysis, and workflow automation
• Build AI-assisted processes that reduce repetitive marketing work
• Experiment with emerging AI tools to improve marketing productivity and performance
Brand & Crisis Support
• Support time-sensitive and crisis-response marketing when required
• Maintain clear, professional, and brand-aligned communication during high-priority situations
What We’re Looking For
• Proven experience in a Senior Marketing Manager, Growth Marketing, SEO, or Marketing Operations role
• Strong hands-on expertise in Technical SEO and organic growth
• Experience managing websites using WordPress, ASTRO, or headless CMS platforms
• Experience with Google Ads, backlink strategies, SEO tools, and analytics
• Strong understanding of AI and its practical use in marketing workflows
• Experience managing cross-functional marketing projects
• Excellent written and verbal English
• Strong analytical, reporting, and project-management skills
• Ability to independently own initiatives from strategy through execution
Nice to Have
• HubSpot, Slack, Asana, or similar tools
• Active involvement in SEO or digital marketing communities
• Luxury, hospitality, lifestyle, or travel industry experience
• Crisis-response marketing experience
• Revenue Operations or advanced marketing analytics exposure
What Success Looks Like
• Consistent growth in organic traffic and search rankings
• Strong content quality and publishing consistency
• Increased digital visibility and engagement
• Improved website and SEO performance
• Faster, more organized marketing execution
• Successful adoption of AI-driven marketing workflows
• Clear, reliable marketing performance reporting
Interview Process
• Initial Screening Call
• Spark Hire Intro Video
• Recruiter Interview
• Final Interview with Leadership
• Offer & Onboarding
What Happens After You Apply
Qualified candidates will receive an email invitation from Spark Hire to complete a short Intro Video. This gives the hiring team an opportunity to learn more about your marketing, SEO, and AI experience before moving to the interview stage.
Please check your inbox and spam/junk folder for the invitation.
Apply Now1
If you’re a hands-on senior marketer who understands technical SEO, organic growth, content, marketing operations, and AI-powered execution, we’d love to hear from you.
#SeniorMarketingManager #GrowthMarketing #TechnicalSEO #SEO #MarketingOperations #ContentMarketing #AIMarketing #DigitalMarketing #OrganicGrowth #RemoteMarketingJobs #Pavago
Originally posted on Himalayas