Description review

ZA Retention Specialist

Sporty Group · Algeria, Angola, Benin, Botswana, British Indian Ocean Territory, Burkina Faso, Burundi, Cabo Verde, Cameroon, Central African Republic, Chad, Comoros, Congo, Congo, The Democratic Republic of the, Côte d'Ivoire, Djibouti, Egypt, Equatorial Guinea, Eritre · back to the listing

HR standards

72/100

solid

Title ↔ description

77/100

solid

Reads as

Marketing Manager

85% confident

What this role officially is

marketing manager — ESCO, the EU occupation classification

Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.

Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager

How others title the same work

Large employers

  • Marketing Manager Canonical
  • Senior Marketing Automation Manager Canonical
  • Marketing Manager Canonical Ltd.
  • Senior Marketing Automation Manager Canonical Ltd.
  • Performance Marketing Manager, Global Coinbase

Startups

  • Head of Marketing BlueCargo
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  • Growth Marketer Callab AI
  • Experiential Marketing Coordinator Candid Health
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What the listing never says

  • 20 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
  • No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

About the role

As a Retention Specialist at Sporty, you’ll play a hands-on role in supporting the delivery of South Africa focused campaigns and promotions that drive customer engagement and loyalty locally. You’ll assist with setting up and running retention activities, track results, and help ensure our offers are competitive across different markets. Working closely with product, analytics, and stakeholders, you’ll provide operational support to keep campaigns running smoothly and effectively.

What you'll be doing

• Assist in planning and executing retention campaigns and promotional activities for existing & new users across the SA markets

• Monitor key metrics (Retention, Reactivation, ROI) and prepare reports to track user engagement and optimization

• Collaborate with internal product and analytics teams to maintain and improve retention tools and reporting accuracy

• Help ensure regional offers and promotions are delivered on time and remain competitive

• Coordinate with external partners on campaign execution and follow-up tasks

• Support personalization and automation initiatives by providing regional operational input

What you'll bring

• Bachelor’s degree in marketing, business, or a related field

• 2+ years’ experience in retention, CRM, or customer lifecycle management

• Experience in the Online Casino or broader iGaming industry is strongly preferred

• Strong analytical skills and data-driven mindset

• Excellent communication skills, fluent in written and spoken English

• Familiarity with retention and marketing automation tools is a plus

What’s in it for you

• Sporty is a remote first company in pursuit of sustainability

• A competitive salary + individual performance based bonuses every quarter

• 20 days annual leave + public holidays

• Our core working hours are 10am-3pm in your local time zone with flexibility outside of this

• South African employment contract

• Referral bonuses & flash bonuses

• Top of the line equipment

• Annual company retreats to provide great internal networking opportunities

If you're interested, we encourage you to apply! Every application is reviewed by a member of our team (AI is not used in our recruitment process), and we aim to respond within 48 hours.

Originally posted on Himalayas

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 8 points (from 80 before penalties). Reviewed 21 Sep 2026.