Description review

National Business Manager - Target (US)

Perfetti Van Melle · United States · back to the listing

HR standards

58/100

needs work

Title ↔ description

77/100

solid

Reads as

Sales Representative

99% confident

What this role officially is

commercial sales representative — ESCO, the EU occupation classification

Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.

Also known as: field sales representative, technical and commercial sales executive, field sales executive, sales and marketing consultant, business development representative, technical and commercial sales representative

How others title the same work

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What the listing never says

  • 31 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
  • No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
  • No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

OVERVIEW

Perfetti Van Melle (makers of Mentos and Airheads!) is one of the world's largest manufacturers and distributors of confectionery and chewing gum with global brands that are being enjoyed in more than 150 countries worldwide. We’re currently seeking a passionate and enthusiastic National Business Manager to join our growing team. This role will be remotely based in Minneapolis, Minnesota.

WHAT YOU WILL DO

The National Business Manager - Target will be responsible for sales specific activities supporting Target, driving volume and financial results. This role develops personal relationships with customers and effectively manages key business processes to build credibility and deliver mutually beneficial results. This role will work cross functionally with the Sales Team, Customer Marketing, E-Commerce, and Brand Teams. Additional responsibilities include:

• Manage item creation, covering both Brick and Mortar and E-Commerce items.

• Drive channel defined DSMP (Distribution, Shelving, Merchandising, and Pricing) initiatives to achieve area sales objectives within the assigned geography.

• Manage associated business systems to evaluate the effectiveness of sales strategy implementation.

• Conduct customer planning to ensure alignment with channel direction.

• Communicate with Area Sales Director to inform of dynamics and potential sales opportunities within the assigned geography through everyday items and seasonal growth.

• Manage interactions with customers to identify cross, up, and repeat sales opportunities.

• Resolve problems with key customers to ensure they receive the highest quality customer service.

• Own and manage trade spend and full P&L along with forecasting the business accurately on a monthly basis.

WHAT WE NEED FROM YOU

• 5 years of Target experience in a sales, category, or relevant capacity.

• Bachelor’s degree required.

• Strong computer skills with proficiency in Microsoft Applications (Outlook, Excel, Word, PowerPoint, etc.)

• E-Commerce experience a plus.

• Proven success working independently.

• Fundamental sales understanding.

• Strong relationship development and interpersonal skills.

• Excellent organization, administrative and verbal skills.

• Ability to provide excellent customer service at all levels to ensure PVM is a preferred partner to accounts.

• Knowledge of product development and performance to define and plan optimal category mix in a variety of customer environments.

• Effective communication skills to deliver the right information to the right people and engage all kinds of audiences.

• Ability to translate market insights into successful value propositions that meet the future needs of customers and build the brand foundation while remaining in line with business strategy.

• Ability to be flexible and adapt to commercial changes in needs and market trends.

WHAT WE OFFER

At Perfetti Van Melle, we are committed to fostering a diverse, equitable, and inclusive workplace where all individuals, regardless of background or identity, are valued, respected, and empowered to contribute their unique perspectives to the sweet success of our candy-loving community. Additionally, we have a core value of Care For Our People and we are proud to offer benefit programs that support our team members' goals and well-being, including:

• PTO package including vacation, sick, personal, and pay it forward time off

• 13 paid holidays

• 401k with Company Match up to 8%, ranking in the top 1% of the country

• Annual bonus potential and merit-based increases

• Comprehensive health insurance

• Annual well-being subsidy

• 20 weeks Maternity & 12 weeks Paternity leave

• Sam's Club or Costco annual membership reimbursement

• Tuition-Free College Program or Free Continued Education (BA, Masters, etc.)

• Modest monthly candy allotment (Airheads, Airheads Xtremes, and Mentos)

Join a 2025 Best Workplace by applying today!

Perfetti Van Melle, USA is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

Originally posted on Himalayas

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 12 points (from 70 before penalties). Reviewed 21 Sep 2026.