Description review
Customer Support Executive - L1 (Malayalam + HIndi)
Lokal · India · back to the listing
HR standards
54/100
needs work
Title ↔ description
91/100
strong
Reads as
Customer Support
100% confident
What this role officially is
customer service representative — ESCO, the EU occupation classification
Customer service representatives handle complaints and are responsible for maintaining overall goodwill between an organisation and its customers. They manage data regarding customer satisfaction and report it.
Also known as: customer complaints handler, customer feedback representative, customer experience manager, assistant customer service representative, graduate customer service representative, information office worker
How others title the same work
Large employers
- Analista de Customer Service, Delivery Station Customer Support Amazon.com
- Bilingual Technical Customer Support, Ring, Ring Amazon.com
- Happiness Engineer – Customer Support & Success Automattic
- Support Engineer, WordPress VIP Automattic
- Cloud Support Engineer Canonical
Startups
- Customer Success Associate Aqua
- Customer Service Manager Cityfurnish
- Client Support Specialist (Healthcare Facilities - B2B) Clipboard
- Customer Support Engineer (Product / Technical Support) Cogram
What the listing never says
- 23 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
- No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
About Lokal
In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren’t really using the internet meaningfully yet. We believed that if we started with local content in their own language, they’d come back every day; once there was a habit and trust, that same space could naturally grow into classifieds and, eventually, something they used for almost everything online.
This spark became Lokal. Our first instinct was to put everything in one place & one app - local updates, classifieds, jobs, matrimony and more. It worked, till it stopped working. Users gave us the insight - when one use case outweighs the others, everything else seems like noise. We listened. Like how Craigslist quietly seeded a generation of focused companies & marketplaces, we began unbundling and verticalising.
Today, Lokal is a house of focused apps, many products, one mission:
to connect Tier-2/3+ India to the Knowledge, opportunities, tools and experts they’ve always deserved.
We now operate dozens of live apps across categories like:
•
Edutainment & Skill Learning – practical skills and learning in regional languages (GyanTV)
•
Matrimonial Matchmaking – hyperlocal, compatibility-first partner search (Lokal Matrimony)
•
Agri Consulting – farmer-first advisory in local languages (AgriLokal)
•
Local Jobs – blue- and grey-collar opportunities close to home (Lokal Jobs, Sahi Jobs)
•
Social & Community – Place to find & post social updates (Lokal app)
•
Emotional Well-being & Peer Support – safe spaces to talk and feel heard (Dostt & Eaze)
•
Astrology & Guidance – instant access to trusted Astrologers via chat and voice (AstroLokal)
•
Advisory Services – early bets in legal help, financial guidance, career counselling, and more
Under the hood, Lokal is a discovery and access platform: local-language internet + deep Bharat insight+ AI. When someone opens a product we’ve built, they don’t wade through clutter; they get a straight line to what they came for.
This is the story new teammates walk into:
a company that started as a whatsapp group, became a family of focused apps, and kept one belief at the centre — access changes lives. We ship fast. We learn fast. We build for Bharat.
We are backed by leading global and domestic investors including Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital.
Role Overview:
We are looking for a dedicated and empathetic Customer Support Executive to join our team. The ideal candidate will play a crucial role in assisting users with app functionality, resolving their issues, and building trust within the community. This role requires fluency in a regional language, strong communication skills, and a proactive approach to customer satisfaction.
Key Responsibilities:
• Respond to customer inquiries promptly and effectively in Telugu / Tamil / Kannada / Malayalam / Gujarati / Marathi / Bengali / Hindi and English.
• Assist users in understanding app functionality and help troubleshoot any issues they encounter.
• Provide valuable feedback based on customer interactions to support product and service improvements.
• Document customer queries and resolutions accurately for internal tracking and reference.
• Collaborate with other team members to resolve complex user concerns efficiently.
• Maintain high standards of customer satisfaction through timely and empathetic support.
• Engage with users to build strong relationships and foster trust in the platform.
Requirements
• Fluency in Malayalam + Hindi and English, both written and verbal.
• Prior experience in customer support or a related field is highly desirable.
• Excellent communication and interpersonal skills.
• Ability to remain calm under pressure and handle complaints with professionalism.
• Familiarity with customer support tools and platforms.
• A strong commitment to customer satisfaction and a solution-oriented mindset.
• Strong organizational skills and attention to detail.
•
BYOD (Bring Your Own Device) – must have access to a personal smartphone and laptop for work.
Why Join Us?
We’re scaling fast with strong fundamentals, on a mission to empower millions through AI and access. At Lokal, you’ll take ownership from day one, build for real impact, and help redefine the roadmap of how Bharat connects to opportunities, knowledge, and experts.
Originally posted on Himalayas
In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren’t really using the internet meaningfully yet. We believed that if we started with local content in their own language, they’d come back every day; once there was a habit and trust, that same space could naturally grow into classifieds and, eventually, something they used for almost everything online.
This spark became Lokal. Our first instinct was to put everything in one place & one app - local updates, classifieds, jobs, matrimony and more. It worked, till it stopped working. Users gave us the insight - when one use case outweighs the others, everything else seems like noise. We listened. Like how Craigslist quietly seeded a generation of focused companies & marketplaces, we began unbundling and verticalising.
Today, Lokal is a house of focused apps, many products, one mission:
to connect Tier-2/3+ India to the Knowledge, opportunities, tools and experts they’ve always deserved.
We now operate dozens of live apps across categories like:
•
Edutainment & Skill Learning – practical skills and learning in regional languages (GyanTV)
•
Matrimonial Matchmaking – hyperlocal, compatibility-first partner search (Lokal Matrimony)
•
Agri Consulting – farmer-first advisory in local languages (AgriLokal)
•
Local Jobs – blue- and grey-collar opportunities close to home (Lokal Jobs, Sahi Jobs)
•
Social & Community – Place to find & post social updates (Lokal app)
•
Emotional Well-being & Peer Support – safe spaces to talk and feel heard (Dostt & Eaze)
•
Astrology & Guidance – instant access to trusted Astrologers via chat and voice (AstroLokal)
•
Advisory Services – early bets in legal help, financial guidance, career counselling, and more
Under the hood, Lokal is a discovery and access platform: local-language internet + deep Bharat insight+ AI. When someone opens a product we’ve built, they don’t wade through clutter; they get a straight line to what they came for.
This is the story new teammates walk into:
a company that started as a whatsapp group, became a family of focused apps, and kept one belief at the centre — access changes lives. We ship fast. We learn fast. We build for Bharat.
We are backed by leading global and domestic investors including Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital.
Role Overview:
We are looking for a dedicated and empathetic Customer Support Executive to join our team. The ideal candidate will play a crucial role in assisting users with app functionality, resolving their issues, and building trust within the community. This role requires fluency in a regional language, strong communication skills, and a proactive approach to customer satisfaction.
Key Responsibilities:
• Respond to customer inquiries promptly and effectively in Telugu / Tamil / Kannada / Malayalam / Gujarati / Marathi / Bengali / Hindi and English.
• Assist users in understanding app functionality and help troubleshoot any issues they encounter.
• Provide valuable feedback based on customer interactions to support product and service improvements.
• Document customer queries and resolutions accurately for internal tracking and reference.
• Collaborate with other team members to resolve complex user concerns efficiently.
• Maintain high standards of customer satisfaction through timely and empathetic support.
• Engage with users to build strong relationships and foster trust in the platform.
Requirements
• Fluency in Malayalam + Hindi and English, both written and verbal.
• Prior experience in customer support or a related field is highly desirable.
• Excellent communication and interpersonal skills.
• Ability to remain calm under pressure and handle complaints with professionalism.
• Familiarity with customer support tools and platforms.
• A strong commitment to customer satisfaction and a solution-oriented mindset.
• Strong organizational skills and attention to detail.
•
BYOD (Bring Your Own Device) – must have access to a personal smartphone and laptop for work.
Why Join Us?
We’re scaling fast with strong fundamentals, on a mission to empower millions through AI and access. At Lokal, you’ll take ownership from day one, build for real impact, and help redefine the roadmap of how Bharat connects to opportunities, knowledge, and experts.
Originally posted on Himalayas