Description review

Editor / Storyboard Writer

RYZE Superfoods · Serbia · back to the listing

HR standards

54/100

needs work

Title ↔ description

57/100

needs work

Reads as

Video Editor

93% confident

What this role officially is

video and motion picture editor — ESCO, the EU occupation classification

Video and motion picture editors are responsible for the assembly and cutting of raw footage into a logically and aesthetically either for movies, television series, or domestic purposes. They reorganize scenes that have been shot and decide which special effects are needed. Video and motion picture editors work closely together with sound editors and music directors.

Also known as: television and motion picture editor, editor, cinema editor, film and video editor, video editor, motion picture and video editor

How others title the same work

Startups

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  • Creative Director & Videographer Emerge Career
  • Social Content Intern Fort

What the listing never says

  • 31 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
  • No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
  • No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

COMPANY

We’re looking for a performance-driven Storyboard Writer / Video Editor who understands what makes ads convert.
This role is primarily focused on creating high-performing storyboards, with editing as a secondary skill used to execute or refine concepts.
ROLE & RESPONSIBILITIES

What You’ll Do

• Create performance-driven storyboards for social media ads

• Define the full visual flow of each ad — talking head, B-roll, actions

• Specify exactly what the actor is doing and showing in every moment

• Provide clear direction to editors on what to do (include stock footage, generate with AI, etc)

• Develop strong hooks, angles, and structures based on what’s currently working

• Think in scroll-stopping moments, pattern interrupts, and retention drivers

• Iterate concepts based on performance data and feedback

• Stay on top of trends, formats, and winning ad patterns

• Collaborate closely with marketing, editors, and copywriters to improve results

• Edit ads when needed to execute or refine your concepts

Responsibilities will include:

Storyboard Creation

• Create performance-driven storyboards for paid social ads — defining the full visual flow of each concept: talking head, B-roll, actions, hooks, and on-screen text.

• Specify exactly what the actor is doing and showing in every moment — your storyboards should be executable without additional direction.

• Provide clear guidance to editors on what to do: include stock footage, generate with AI, add motion graphics, etc.

• Develop strong hooks, angles, and ad structures based on what's currently working across Meta and other platforms.

Creative Strategy

• Think in scroll-stopping moments, pattern interrupts, and retention drivers — and build those into every concept.

• Iterate concepts based on performance data and creative feedback.

• Stay on top of trends, formats, and winning ad patterns across DTC and direct-response categories.

• Collaborate closely with marketing, editors, and copywriters to improve results.

Editing

• Edit ads when needed to execute or refine your own storyboard concepts.

• Use Adobe Premiere Pro as the primary editing tool, with After Effects as needed.

• Use AI tools (avatars, voice, generative video, etc.) to supplement and enhance creative output.

WHAT WE OFFER

What We’re Looking For

• Experience in storyboarding for ads

• Experience with DTC brands or UGC formats

• Strong understanding of performance marketing and direct-response principles

• Understanding of core performance metrics (hook rate, hold rate, retention)

• Strong instinct for what feels native to each platform

• Familiarity with current trends and ad formats

• Comfortable using AI tools (avatars, voice, generative video, etc.)

• Solid editing skills (Premiere Pro / After Effects)

• Strong written English (clear, concise, conversion-focused)

• Ability to work fast, iterate, and handle multiple concepts simultaneously

Originally posted on Himalayas

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 12 points (from 66 before penalties). Reviewed 21 Sep 2026.