Description review
AI Growth Marketer — DTC Channel
Livaclean · Pakistan · back to the listing
HR standards
73/100
solid
Title ↔ description
63/100
needs work
Reads as
Marketing Manager
92% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
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- Marketing Manager Canonical Ltd.
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- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
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- Experiential Marketing Coordinator Candid Health
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What the listing never says
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
AI Growth Marketer to own Livaclean's Shopify DTC channel — build landing pages with Claude CLI, create static ad variations at scale, and run A/B tests across the funnel. Livaclean is a 7-year-old ecommerce skincare brand (pimple patches, face care, hair care) with a fully remote team across Pakistan, Philippines, India, and LATAM.
The Role
We're a 95% Amazon business building our DTC/Shopify channel (~$25K/month today). This is an experimental, builder-stage role you're not maintaining a system, you're creating one. Claude CLI proficiency is a hard requirement.
You'll own the static ad pipeline: produce 20-50 AI-powered ad variations/week, test messaging across awareness levels, and feed winning data to our video creative team. 500+ UGC videos/month already flowing in for creative mining.
What You'll Do
Build and optimize Shopify landing pages, PDPs, and advertorials using Claude CLI (~30%)
Create 20-50 static ad variations/week using AI tools — test hooks across problem/solution/product-aware audiences (~30%)
Run A/B tests across pages, ads, and email — track CTR, CPA, ROAS, and conversion rates (~20%)
Optimize Klaviyo email flows (welcome, abandoned cart, post-purchase) (~10%)
Develop ad concepts at volume, mine UGC library, collaborate with Creative Lead (~10%)
Requirements
Must-Have:
Claude CLI proficiency (this is non-negotiable)
Marketing fundamentals: awareness levels, funnels, A/B testing, ad performance analysis
Shopify experience (PDP editing, DTC ecommerce flows)
AI-powered static ad creation at volume (portfolio required)
Data-driven, self-directed, comfortable building from scratch
Nice-to-Have:
Klaviyo or email marketing experience
Meta Ads, Google Ads, or TikTok Ads manager
DTC CRO, A/B testing tools (VWO, Optimizely)
HTML/CSS, skincare/beauty category experience
Working Arrangement
1-month paid trial full-time, with growth into DTC Growth Lead
Fully remote, a sync-first, 4 hours/week CT overlap for syncs
We cover all AI tools, Shopify apps, and software — you choose the stack
Direct founder access, full autonomy over workflow
To Apply:
1. Claude CLI demo (mandatory) — Loom video showing you building something with Claude CLI
2. Marketing portfolio — landing pages, static ads, email campaigns, Shopify work. Specialist in one area? Show depth, not breadth
3. Pick any Livaclean product — mock up 1 static ad concept for 3 awareness levels (problem/solution/product-aware)
Originally posted on Himalayas
The Role
We're a 95% Amazon business building our DTC/Shopify channel (~$25K/month today). This is an experimental, builder-stage role you're not maintaining a system, you're creating one. Claude CLI proficiency is a hard requirement.
You'll own the static ad pipeline: produce 20-50 AI-powered ad variations/week, test messaging across awareness levels, and feed winning data to our video creative team. 500+ UGC videos/month already flowing in for creative mining.
What You'll Do
Build and optimize Shopify landing pages, PDPs, and advertorials using Claude CLI (~30%)
Create 20-50 static ad variations/week using AI tools — test hooks across problem/solution/product-aware audiences (~30%)
Run A/B tests across pages, ads, and email — track CTR, CPA, ROAS, and conversion rates (~20%)
Optimize Klaviyo email flows (welcome, abandoned cart, post-purchase) (~10%)
Develop ad concepts at volume, mine UGC library, collaborate with Creative Lead (~10%)
Requirements
Must-Have:
Claude CLI proficiency (this is non-negotiable)
Marketing fundamentals: awareness levels, funnels, A/B testing, ad performance analysis
Shopify experience (PDP editing, DTC ecommerce flows)
AI-powered static ad creation at volume (portfolio required)
Data-driven, self-directed, comfortable building from scratch
Nice-to-Have:
Klaviyo or email marketing experience
Meta Ads, Google Ads, or TikTok Ads manager
DTC CRO, A/B testing tools (VWO, Optimizely)
HTML/CSS, skincare/beauty category experience
Working Arrangement
1-month paid trial full-time, with growth into DTC Growth Lead
Fully remote, a sync-first, 4 hours/week CT overlap for syncs
We cover all AI tools, Shopify apps, and software — you choose the stack
Direct founder access, full autonomy over workflow
To Apply:
1. Claude CLI demo (mandatory) — Loom video showing you building something with Claude CLI
2. Marketing portfolio — landing pages, static ads, email campaigns, Shopify work. Specialist in one area? Show depth, not breadth
3. Pick any Livaclean product — mock up 1 static ad concept for 3 awareness levels (problem/solution/product-aware)
Originally posted on Himalayas