Description review
Sales Development Representative | United Kingdom
Safe Security · UK · back to the listing
HR standards
53/100
needs work
Title ↔ description
84/100
solid
Reads as
Sales Representative
99% confident
What this role officially is
commercial sales representative — ESCO, the EU occupation classification
Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.
Also known as: field sales representative, technical and commercial sales executive, field sales executive, sales and marketing consultant, business development representative, technical and commercial sales representative
How others title the same work
Large employers
- EHR Principal Sales Executive, HCLS US Providers Amazon.com
- Channel Partner Sales Executive Canonical
- Embedded Devices Software Solution Sales Account Manager Canonical
- Embedded Devices Software Solution Sales Manager (APAC) Canonical
- Embedded Devices Software Solution Sales Manager (Americas) Canonical
Startups
- Account Executive (Full Cycle) AviaryAI
- Founding GTM / AEs Balance
- Business Development / Sales Intern Blaze
- Sales Intern Blaze
- Account Executive Blee
What the listing never says
- 30 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
- No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
Most boards and executives are currently flying blind when it comes to cyber risk. They are guessing. At Safe, we’ve built an AI-driven engine that finally gives the C-Suite a clear, quantified, and real-time view of their security posture. We don’t just provide data; we provide certainty.
We are a $170M Series C-funded category leader. We don’t play in the mid-market; we operate at the highest levels of global enterprise. Today, we are proud to serve 10% of the Fortune 500, protecting global icons such as Apple, Netflix, AT&T, Verizon, and Victoria’s Secret.
As we scale toward our next chapter, we are looking for high-performers who want to do the best work of their careers at the intersection of AI and Cybersecurity.
The Culture Memo: Our Operating System
Safe is not a typical corporate environment. We are a high-intensity, mission-driven team. We value builders who want to define a category and work alongside people who are equally committed to excellence.
•
Extreme Ownership: We don’t do "not my job." We hire people who see a gap and own the solution from start to finish.
•
The Elite Standard: We serve the most sophisticated companies on the planet. Our work must be bulletproof. Whether it’s a line of code or a sales deck, we aim for Tier-1 quality every time.
•
Methodology & Rigor: We don’t wing it. From Force Management and MEDDICC in sales to data-driven sprints in engineering, we rely on proven frameworks to stay disciplined and predictable.
•
Radical Candor: We move too fast for politics or sugar-coating. We value direct, honest feedback that helps us find the right answer quickly.
•
The Series C Hustle: We have the stability of a well-funded leader but the heart of a startup.
The Perks & Ownership:
We want our team to feel like owners because they are owners. We trust our people to manage their results and their time.
•
Meaningful Equity: Every "Safestar" is a shareholder. You aren’t just an employee; you are a partner in our success.
•
Unlimited Leaves: We don’t believe in clock-watching. We offer unlimited leave because we trust you to take the time you need to recharge while staying committed to the mission.
•
Comprehensive Benefits: We provide top-tier medical insurance and wellness benefits to ensure you and your family are well cared for.
•
Career Trajectory: We are growing aggressively. For high-performers, the path for advancement moves at the speed of your ambition.
Core Responsibilities:
•
Research the accounts and contacts in your territory to create a viable penetration strategy
•
Manage accounts by building intelligence and fostering client relationships through personalized contact, understanding the client’s needs, and possessing the ability to communicate the solution value and services
•
Demonstrate the ability to address and educate each prospect's unique inquiries, while providing them with the appropriate information, based on their specific needs and interests
•
Qualify and develop inbound enterprise leads and build business opportunities through outbound prospecting
•
Develop Qualified sales opportunities and Nurture accounts for future pipeline potential using our current Sales & Marketing Technology Tools
•
Schedule Qualified Discovery meetings/Product Demos for Enterprise Account Executives to manage
•
Support attendance to all field marketing events, including, but not limited to, Safe Security webinars, and national and regional trade shows
•
Meet monthly strategic objectives aimed at growing revenue in accounts through developing a consistent sales pipeline
•
Work closely with both sales and marketing to provide better insight into the success of the marketing activities that run concurrently, as you generate a new pipeline
Essential Skills/ Qualification/ Experience:
•
0-3 years of experience working in a professional sales setting, generating and developing leads, or business development in B2B/SaaS environments
•
Track record of consistent and effective sales development performance
•
Working knowledge of Salesforce, SalesLoft or Outreach, LinkedIn Navigator, Hubspot, GSuite
•
History of creative, persistent, and effective outbound sales lead follow-up messaging
•
Maturity in uncertainty as well as adaptability in a fast-paced, high-growth atmosphere
•
Strong interpersonal and effective communication skills to connect with and persuade senior-level decision-makers
•
Have strong people skills, the ability to collaborate cross-functionally, and lead by example
•
Understand the cybersecurity technology landscape through industry research and competitive selling
•
Continuously strive to improve sales effectiveness and business insight
•
Strong work ethic, ambitious, driven, and keen to work in a team environment
•
Hungry and motivated to learn and grow within the sales organization
•
A passion to build a sales career in cybersecurity/technology services
Compensation
Additional Information
If you’re passionate about cyber risk, thrive in a fast-paced environment, and want to be part of a team that’s redefining security, we want to hear from you!
We are a $170M Series C-funded category leader. We don’t play in the mid-market; we operate at the highest levels of global enterprise. Today, we are proud to serve 10% of the Fortune 500, protecting global icons such as Apple, Netflix, AT&T, Verizon, and Victoria’s Secret.
As we scale toward our next chapter, we are looking for high-performers who want to do the best work of their careers at the intersection of AI and Cybersecurity.
The Culture Memo: Our Operating System
Safe is not a typical corporate environment. We are a high-intensity, mission-driven team. We value builders who want to define a category and work alongside people who are equally committed to excellence.
•
Extreme Ownership: We don’t do "not my job." We hire people who see a gap and own the solution from start to finish.
•
The Elite Standard: We serve the most sophisticated companies on the planet. Our work must be bulletproof. Whether it’s a line of code or a sales deck, we aim for Tier-1 quality every time.
•
Methodology & Rigor: We don’t wing it. From Force Management and MEDDICC in sales to data-driven sprints in engineering, we rely on proven frameworks to stay disciplined and predictable.
•
Radical Candor: We move too fast for politics or sugar-coating. We value direct, honest feedback that helps us find the right answer quickly.
•
The Series C Hustle: We have the stability of a well-funded leader but the heart of a startup.
The Perks & Ownership:
We want our team to feel like owners because they are owners. We trust our people to manage their results and their time.
•
Meaningful Equity: Every "Safestar" is a shareholder. You aren’t just an employee; you are a partner in our success.
•
Unlimited Leaves: We don’t believe in clock-watching. We offer unlimited leave because we trust you to take the time you need to recharge while staying committed to the mission.
•
Comprehensive Benefits: We provide top-tier medical insurance and wellness benefits to ensure you and your family are well cared for.
•
Career Trajectory: We are growing aggressively. For high-performers, the path for advancement moves at the speed of your ambition.
Core Responsibilities:
•
Research the accounts and contacts in your territory to create a viable penetration strategy
•
Manage accounts by building intelligence and fostering client relationships through personalized contact, understanding the client’s needs, and possessing the ability to communicate the solution value and services
•
Demonstrate the ability to address and educate each prospect's unique inquiries, while providing them with the appropriate information, based on their specific needs and interests
•
Qualify and develop inbound enterprise leads and build business opportunities through outbound prospecting
•
Develop Qualified sales opportunities and Nurture accounts for future pipeline potential using our current Sales & Marketing Technology Tools
•
Schedule Qualified Discovery meetings/Product Demos for Enterprise Account Executives to manage
•
Support attendance to all field marketing events, including, but not limited to, Safe Security webinars, and national and regional trade shows
•
Meet monthly strategic objectives aimed at growing revenue in accounts through developing a consistent sales pipeline
•
Work closely with both sales and marketing to provide better insight into the success of the marketing activities that run concurrently, as you generate a new pipeline
Essential Skills/ Qualification/ Experience:
•
0-3 years of experience working in a professional sales setting, generating and developing leads, or business development in B2B/SaaS environments
•
Track record of consistent and effective sales development performance
•
Working knowledge of Salesforce, SalesLoft or Outreach, LinkedIn Navigator, Hubspot, GSuite
•
History of creative, persistent, and effective outbound sales lead follow-up messaging
•
Maturity in uncertainty as well as adaptability in a fast-paced, high-growth atmosphere
•
Strong interpersonal and effective communication skills to connect with and persuade senior-level decision-makers
•
Have strong people skills, the ability to collaborate cross-functionally, and lead by example
•
Understand the cybersecurity technology landscape through industry research and competitive selling
•
Continuously strive to improve sales effectiveness and business insight
•
Strong work ethic, ambitious, driven, and keen to work in a team environment
•
Hungry and motivated to learn and grow within the sales organization
•
A passion to build a sales career in cybersecurity/technology services
Compensation
Additional Information
If you’re passionate about cyber risk, thrive in a fast-paced environment, and want to be part of a team that’s redefining security, we want to hear from you!