Description review
Paid Media Manager (B2B)
Session Media · United Kingdom · back to the listing
HR standards
71/100
solid
Title ↔ description
87/100
strong
Reads as
Marketing Manager
99% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
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Startups
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- Experiential Marketing Coordinator Candid Health
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What the listing never says
- 28 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
About Session Media
Session Media is an award-winning B2B marketing agency that partners with some of the fastest-growing B2B SaaS & Tech brands. We’re on the lookout for a Paid Media Manager to join our team, focusing on platforms like Google Ads and LinkedIn Ads.
We’re searching for someone who’s passionate about performance marketing, with strong analytical skills and a knack for coming up with creative ad concepts. Most importantly, this person should be great at explaining strategies and results to clients in a clear, engaging way.
Day-to-day Responsibilities
• Plan and execute medium to large-scale, Google & LinkedIn Ad campaigns
• Monitor and evaluate the performance of paid campaigns against KPIs, implementing new strategies and tests across channels.
• Ensure the most effective channels are utilised to maximise client performance and achieve the best ROI/ROAS.
• Create monthly reports for clients, showcasing key insights and performance data using Google Analytics, CRM systems and internal dashboards.
• Identify growth opportunities.
• Manage client communications and liaise with both internal and external teams.
• Identify inefficiencies in accounts and implement optimisation strategies.
• Implement platform specific tracking (primarily through Tag Manager)
• Work closely with the Head of Paid Media on overarching paid media strategy.
• Collaborate with the copy & design team to develop creative assets and compelling ad copy.
Benefits
• £40,000 to £50,000 PA Salary
• Remote Working (or hybrid)
• Private dental and healthcare cover
• Additional holiday days accrued each year (up to four years)
• Your birthday off
• One-month paid sabbatical after five years of service
Session Media Culture
We have been described by our clients as “intellectually curious” - we love bringing new ideas to the table and place performance at the forefront of all we do. We are experts in our field, prioritising creativity over commodity. We believe in recognising talent and performance with reviews every six months, so you won’t be waiting years for a promotion or pay rise.
Requirements
Requirements
• UK-based.
• 3+ years of experience working in or for the B2B sector (ideally SaaS).
• 4+ years of experience within a digital marketing agency, specifically performance marketing & lead generation roles.
• Proven experience managing and growing paid media campaigns.
• Strong knowledge of the full Google/Microsoft suite (Excel/Google Sheets preferred).
• Hands-on experience with analytics tools (GA4).
• Experience with CRM systems (e.g., HubSpot or Salesforce).
Desirable (but not essential)
• 50/50 experience with both paid social & paid search.
• Familiarity with Reddit, Meta & Facebook Business Manager.
• Experience using landing page tools such as Unbounce.
• Any relevant marketing qualifications or certifications.
• Experience with project management tools.
Originally posted on Himalayas
Session Media is an award-winning B2B marketing agency that partners with some of the fastest-growing B2B SaaS & Tech brands. We’re on the lookout for a Paid Media Manager to join our team, focusing on platforms like Google Ads and LinkedIn Ads.
We’re searching for someone who’s passionate about performance marketing, with strong analytical skills and a knack for coming up with creative ad concepts. Most importantly, this person should be great at explaining strategies and results to clients in a clear, engaging way.
Day-to-day Responsibilities
• Plan and execute medium to large-scale, Google & LinkedIn Ad campaigns
• Monitor and evaluate the performance of paid campaigns against KPIs, implementing new strategies and tests across channels.
• Ensure the most effective channels are utilised to maximise client performance and achieve the best ROI/ROAS.
• Create monthly reports for clients, showcasing key insights and performance data using Google Analytics, CRM systems and internal dashboards.
• Identify growth opportunities.
• Manage client communications and liaise with both internal and external teams.
• Identify inefficiencies in accounts and implement optimisation strategies.
• Implement platform specific tracking (primarily through Tag Manager)
• Work closely with the Head of Paid Media on overarching paid media strategy.
• Collaborate with the copy & design team to develop creative assets and compelling ad copy.
Benefits
• £40,000 to £50,000 PA Salary
• Remote Working (or hybrid)
• Private dental and healthcare cover
• Additional holiday days accrued each year (up to four years)
• Your birthday off
• One-month paid sabbatical after five years of service
Session Media Culture
We have been described by our clients as “intellectually curious” - we love bringing new ideas to the table and place performance at the forefront of all we do. We are experts in our field, prioritising creativity over commodity. We believe in recognising talent and performance with reviews every six months, so you won’t be waiting years for a promotion or pay rise.
Requirements
Requirements
• UK-based.
• 3+ years of experience working in or for the B2B sector (ideally SaaS).
• 4+ years of experience within a digital marketing agency, specifically performance marketing & lead generation roles.
• Proven experience managing and growing paid media campaigns.
• Strong knowledge of the full Google/Microsoft suite (Excel/Google Sheets preferred).
• Hands-on experience with analytics tools (GA4).
• Experience with CRM systems (e.g., HubSpot or Salesforce).
Desirable (but not essential)
• 50/50 experience with both paid social & paid search.
• Familiarity with Reddit, Meta & Facebook Business Manager.
• Experience using landing page tools such as Unbounce.
• Any relevant marketing qualifications or certifications.
• Experience with project management tools.
Originally posted on Himalayas