Description review

Business Development Manager (Outbound)

Jonas Software · Canada · back to the listing

HR standards

66/100

needs work

Title ↔ description

80/100

solid

Reads as

Sales Representative

100% confident

What this role officially is

commercial sales representative — ESCO, the EU occupation classification

Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.

Also known as: field sales representative, technical and commercial sales executive, field sales executive, sales and marketing consultant, business development representative, technical and commercial sales representative

How others title the same work

Large employers

  • EHR Principal Sales Executive, HCLS US Providers Amazon.com
  • Channel Partner Sales Executive Canonical
  • Embedded Devices Software Solution Sales Account Manager Canonical
  • Embedded Devices Software Solution Sales Manager (APAC) Canonical
  • Embedded Devices Software Solution Sales Manager (Americas) Canonical

Startups

  • Account Executive (Full Cycle) AviaryAI
  • Founding GTM / AEs Balance
  • Business Development / Sales Intern Blaze
  • Sales Intern Blaze
  • Account Executive Blee

What the listing never says

  • 21 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
  • No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

Job Description:

Compensation: The expected salary range for this role is between $60K and $70K, depending on experience and qualifications plus commissions.

Reason for Opening: Net New position

AI is used to screen, assess, or select applicants for this role.

Business Development Manager (Outbound)

CE Outcome:

Driving sustainable revenue growth by identifying, engaging, and converting prospective customers into confident empowER users through disciplined outbound sales processes, relationship-building, and a deep understanding of nonprofit needs.

Reports To: CEO

Positions Reporting to this Position: —

Participates in Following Meetings/Teams: Launch Planning Team, Management & Leadership Team

Outcome:

Secure new customers and hit revenue targets through a systematic, relationship-driven outbound sales process.

Responsibilities:

Establish and execute a disciplined outbound sales process

How:

• Develop and document a repeatable, systematic outbound prospecting process in collaboration with the VP and CEO

• Build and maintain a healthy sales pipeline; actively move prospects through each stage

• Track key sales metrics including outreach volume, time to close, and conversion rates

• Focus initial prospecting efforts on the approximately 1,000 Community Action Agencies nationwide as the primary target market, with a systematic approach to working through this bounded universe of prospects

• Identify and research additional target markets and customer segments beyond the core CAA focus, including other nonprofit networks (e.g., Family Resource Centers, United Ways, Catholic Charities)

• Monitor and report on revenue metrics and progress toward targets; assist VP in setting revenue goals

Define and communicate empowOR's value proposition

How:

• Partner with the executive team to refine the value proposition, pitch components, and messaging for target audiences

• Create "pieces of value" — articles, checklists, presentations, case studies — that support outbound outreach and build credibility with prospects

• Develop audience-specific approaches and messaging for different nonprofit customer types

• Stay current on product features and enhancements to accurately represent empowOR's capabilities

Build relationships with prospective customers and conduct effective discovery

How:

• Lead all pre-demo meetings, conducting in-depth discovery conversations to understand prospect pain points, data needs, and agency goals

• Match prospect needs to relevant empowOR features and develop tailored demonstration plans

• Conduct software demonstrations or coordinate with appropriate team members to do so

• Develop and deliver accurate quotes in coordination with Sales and Admin Coordinator

• Complete handoff briefing forms to ensure a seamless transition to the customer experience team at close

Required Skills & Knowledge:

• Deep knowledge of the nonprofit sector, including funding structures, data reporting requirements, and common operational pain points

• Highly disciplined, self-directed, and organized; able to work independently and manage a full sales pipeline without close supervision

• Exceptional relationship-building and active listening skills

• Strong written and verbal communication skills; able to craft compelling, audience-specific messaging

• Experience with CRM tools and sales pipeline management

• Comfortable conducting software demonstrations and translating technical features into practical value for non-technical audiences

Updated the requisition with Compensation details per the Canada legislation payment requirement.

Business Unit:

CSST - CanadaScheduled Weekly Hours:

37.5Number of Openings Available:

1Worker Type:

RegularMore About Jonas Software:

Jonas Software is a leading provider of enterprise management software solutions, serving a wide range of vertical markets including hospitality, healthcare, construction, education, personal care, fitness, leisure, moving and legal services, to name a few. Within these markets, Jonas is comprised of over 65 distinct brands, each a respected leader in its domain.

Jonas’ vision is to be the branded global leader across these verticals and to be recognized by customers and industry stakeholders as the trusted provider of “Software for Life.” We are committed to technology, product innovation, quality, and exceptional customer service.

Jonas Software supports over 60,000 customers in more than 30 countries. We employ over 6,000 skilled professionals, including industry experts and technology specialists. Across our broader network, we support a global workforce of more than 30,000 employees.

Headquartered in Canada, Jonas Software has a global footprint with offices around the world. We’re a 100% owned subsidiary of Constellation Software Inc., based in Toronto, publicly listed on the TSX (CSU.TO), and a member of the S&P/TSX 60 Index.

Originally posted on Himalayas

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 8 points (from 74 before penalties). Reviewed 21 Sep 2026.