Description review
Remote Content Writer - South Africa
Brafton · Algeria, Angola, Benin, Botswana, British Indian Ocean Territory, Burkina Faso, Burundi, Cabo Verde, Cameroon, Central African Republic, Chad, Comoros, Congo, Congo, The Democratic Republic of the, Côte d'Ivoire, Djibouti, Egypt, Equatorial Guinea, Eritre · back to the listing
HR standards
62/100
needs work
Title ↔ description
80/100
solid
Reads as
Content Marketer
92% confident
What this role officially is
web content manager — ESCO, the EU occupation classification
Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.
Also known as: web content specialist, digital content, web content curatorspecialist, web content administrators, content curator, content specialist
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What the listing never says
- 19 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
Brafton is one of the world's leading content marketing firms, with offices in Boston, London, Toronto and Sydney. We aspire to continually raise the bar on what people consider "marketing content." We create result-focused strategies and content to drive SEO, social engagement and leads for our clients. Our teams continuously build expertise across new media formats, including video, blogs, infographics and web design.
This is a remote, full-time contractor position open to candidates across South Africa.
JOB DESCRIPTION
Brafton Content Writers are dedicated to producing strong, creative pieces that are incorporated into content marketing campaigns for clients. Client experience is paramount for us, meaning you are expected to communicate directly with them. Viable candidates must handle white papers, case studies, landing pages, infographic outlines, video blog scripts and long-form articles based on an approved brief.
The majority of our clients are B2B and their industries span technology, health, finance, business, education and marketing. Writing and researching confidently, and on deadline, in these spaces is a must. If you are interested in joining a company on the forefront of innovation and creativity in the content marketing industry, please apply immediately.
ESSENTIAL JOB FUNCTIONS
• Research, create and deliver high-quality content to clients according to specified deadlines
• Edit the work of peers using Brafton’s editing marks and processes
• Work with account management to ensure that clients’ goals are achieved
• Virtually attend project, client and team meetings
• Track writing and editing production work on a daily basis in our in-house project management system
• Brainstorm and provide topics for clients monthly based on their creative brief and/or industry
• Communicate directly with clients
SKILLS & REQUIREMENTS:
• Bachelor’s Degree in Journalism, Marketing or Communications strongly preferred
• 1-3 years of relevant content marketing industry writing experience
• Excellent writing and editing skills. Applicants who provide relevant writing clips strongly preferred
• Extreme attention to detail
• Knowledge of AP (Associated Press) style
• Understanding of SEO keywords and concepts behind branded writing
• Excellent time management and organizational skills
• Desire to work in a fast-paced, high-volume, deadline-oriented environment.
• Self-starter with the ability to work independently, as well as a valuable member of a team
• Creative mind regarding a client’s brief/marketing goals
• Strong phone presence for client phone calls and interviews
• Ability to work with other departments in the company, such as account management, sales, social media, and other production departments, such as video and design.
This is a 100% remote working role, so location is not important. Your immediate supervisor would be based out of our Boston Office in the US, however you’ll be able to operate day to day in your local time zone. As such you must be setup to operate effectively from your own work-space and be comfortable with pure remote / home-based working. Brafton’s core business is heavily remote focused - and was so well before the COVID-19 pandemic; as such the business is extremely agile and well adapted to such working practices. Contractors must have use their own industry-related hardware.
Originally posted on Himalayas
This is a remote, full-time contractor position open to candidates across South Africa.
JOB DESCRIPTION
Brafton Content Writers are dedicated to producing strong, creative pieces that are incorporated into content marketing campaigns for clients. Client experience is paramount for us, meaning you are expected to communicate directly with them. Viable candidates must handle white papers, case studies, landing pages, infographic outlines, video blog scripts and long-form articles based on an approved brief.
The majority of our clients are B2B and their industries span technology, health, finance, business, education and marketing. Writing and researching confidently, and on deadline, in these spaces is a must. If you are interested in joining a company on the forefront of innovation and creativity in the content marketing industry, please apply immediately.
ESSENTIAL JOB FUNCTIONS
• Research, create and deliver high-quality content to clients according to specified deadlines
• Edit the work of peers using Brafton’s editing marks and processes
• Work with account management to ensure that clients’ goals are achieved
• Virtually attend project, client and team meetings
• Track writing and editing production work on a daily basis in our in-house project management system
• Brainstorm and provide topics for clients monthly based on their creative brief and/or industry
• Communicate directly with clients
SKILLS & REQUIREMENTS:
• Bachelor’s Degree in Journalism, Marketing or Communications strongly preferred
• 1-3 years of relevant content marketing industry writing experience
• Excellent writing and editing skills. Applicants who provide relevant writing clips strongly preferred
• Extreme attention to detail
• Knowledge of AP (Associated Press) style
• Understanding of SEO keywords and concepts behind branded writing
• Excellent time management and organizational skills
• Desire to work in a fast-paced, high-volume, deadline-oriented environment.
• Self-starter with the ability to work independently, as well as a valuable member of a team
• Creative mind regarding a client’s brief/marketing goals
• Strong phone presence for client phone calls and interviews
• Ability to work with other departments in the company, such as account management, sales, social media, and other production departments, such as video and design.
This is a 100% remote working role, so location is not important. Your immediate supervisor would be based out of our Boston Office in the US, however you’ll be able to operate day to day in your local time zone. As such you must be setup to operate effectively from your own work-space and be comfortable with pure remote / home-based working. Brafton’s core business is heavily remote focused - and was so well before the COVID-19 pandemic; as such the business is extremely agile and well adapted to such working practices. Contractors must have use their own industry-related hardware.
Originally posted on Himalayas