Description review

DIGITAL & PRODUCT MARKETING SPECIALIST

REIZ TECH UAB · Lithuania · back to the listing

HR standards

67/100

needs work

Title ↔ description

72/100

solid

Reads as

Unclear

no confident match

What this role officially is

web content manager — ESCO, the EU occupation classification

Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.

Also known as: web content specialist, digital content, web content curatorspecialist, web content administrators, content curator, content specialist

How others title the same work

Large employers

  • Content Marketing Manager Canonical
  • Content Marketing Manager Canonical Ltd.
  • Marketing Associate Canonical Ltd.
  • Group Content Strategy Manager, Adobe.com Adobe
  • Content marketing lead Canonical

Startups

  • Marketing Automation Generalist Intern Deep24
  • Marketing Intern DeepAware AI (Robotics Center of Silicon Valley)
  • Entry-Level Marketing Role - South Korea Educato
  • Creative Director, YouTube Flick
  • Growth Intern (Fall, Winter cycles) CatchBack Cards

What the listing never says

  • 46 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

ABOUT REIZ TECH

Reiz Tech is more than just an IT company. We are a trusted end-to-end IT advisor throughout clients’ business lifecycle. We have a growing global presence in more than 30 countries and regions, united to deliver end-to-end IT solutions. Our talents work together remotely, and low leadership levels are decentralized for better communication, decision-making, and flexibility.

ABOUT THE ROLE

Join our Marketing team and support the growth of our fintech product. As a Digital & Product Marketing Specialist, you will play a key role in executing digital marketing initiatives, creating engaging content, and working closely with Product and Sales teams to drive customer acquisition, activation, and revenue growth. This is a hands-on junior-to-mid-level role combining digital marketing execution, content creation, product marketing, and sales enablement.

Applications are open to candidates based in Lithuania only.

RESPONSIBILITIES


Digital & Growth Marketing

• Assist in planning, executing, and optimizing digital marketing campaigns across paid and organic channels, including Google, Meta, LinkedIn, and SEO.

• Support the optimization of landing pages, marketing funnels, and conversion rates.

• Track, analyze, and report on campaign performance using analytics tools and dashboards.


Content Creation


Create and maintain marketing content, including:

• Website and landing page copy

• Blog posts and educational articles

• Email campaigns and lifecycle communications

• Product-related content, such as feature announcements, FAQs, and explainers

• Translate complex fintech features into clear, compliant, and user-friendly messaging.


Product Marketing


Work closely with Product and UX teams to support:

• Feature and product launches

• Product positioning and messaging

• Customer onboarding and in-product communication

• Help define and communicate value propositions for different customer segments.


Sales Enablement & Collaboration

• Collaborate closely with the Sales team to:

• Understand customer pain points, needs, and objections

• Create sales enablement materials, including pitch decks, one-pagers, case studies, and email templates

• Support lead nurturing and the handover of qualified leads from Marketing to Sales

• Align marketing campaigns with sales priorities and pipeline goals

REQUIREMENTS

• 1–2 years of experience in digital marketing, growth marketing, product marketing, or a related field.

• Experience in fintech, SaaS, or B2B technology.

• Strong content creation and copywriting skills.

• Experience collaborating closely with Sales teams.


Hands-on experience with:

• Paid advertising platforms such as Google Ads, Meta Ads, and LinkedIn Ads

• Analytics tools such as Google Analytics 4 (GA4) or similar

• Email marketing and CRM tools such as MailerLite or similar

• Ability to collaborate effectively across Product, Sales, Marketing, and technical teams.


Professional proficiency in English.

Nice-to-Have

• Experience supporting product launches, onboarding flows, or lifecycle marketing.

• Basic design skills or experience collaborating with designers.

WHAT WE OFFER

• Salary range: starting from €1000 (gross) depending on experience.

• Fully remote work with flexible work hours and vacation policy.

• A diverse international work environment that promotes inclusivity and collaboration.

• Internal mentorship program.

• Additional healthcare insurance, loyalty days.

• Compensated professional development opportunities, including learning materials and certification exam fees.

• Internal events and Learning Sessions.

• Team-building compensation every quarter.

• Participation in local events in Lithuania such as wakeboarding, excursions, and Meet and Eat gatherings.

• Ability to change the project you’re working on.

• Referral bonuses.

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Originally posted on Himalayas

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 4 points (from 71 before penalties). Reviewed 21 Sep 2026.