Description review
Senior Paid Social Strategist (Meta)
MVR Digital · Canada · back to the listing
HR standards
66/100
needs work
Title ↔ description
89/100
strong
Reads as
Marketing Manager
94% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
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Startups
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What the listing never says
- 27 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
Job Overview
MVR Digital is hiring a Senior Paid Social Strategist to own Meta strategy and execution for a portfolio of premium and luxury DTC brands. This is a hands-on role. You will be in Ads Manager daily building, testing, and scaling campaigns, and you will also be the person who sets the strategy and defends it on a client call.
About the Company
MVR Digital is a performance marketing agency with hubs in NYC, Chicago, and Denver, working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and obsessed with results.
Our Values
• Act Like an Owner
• Clarity over Complexity
• Serve Clients' Best Interest
• We Win Together, We Lose Together
• Data-Informed, Human-Led
What You Will Do
• Own Meta strategy and day-to-day execution across a portfolio of DTC accounts, including build, structure, budget pacing, testing, and scaling decisions
• Manage $100K+ per month in Meta spend against ROAS, CPA, and MER targets
• Configure and QA tracking yourself: pixel, CAPI, event quality, catalog and feed health
• Run structured creative testing. Brief creative, critique what comes back, and connect creative performance to what you do in-platform
• Support Google, TikTok, and other channels where they affect your accounts, and hold a point of view on cross-channel budget allocation
• Lead the paid social portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
• Mentor junior buyers and act as the QA gate for paid social work before it goes live
What We Are Looking For
• 4+ years hands-on paid social, agency or high-growth brand side
• Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality
• Personally owned $100K+ monthly budgets with documented efficiency gains
• DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
• Working Google Ads knowledge. You do not need Google depth, but you need to speak to it credibly
• GA4, Looker Studio, and attribution fluency
• Fluent, confident English and strong client communication. This role is client-facing
• Comfortable in a fast-moving remote environment with multiple accounts
Perks and Benefits
• Paid time off
• Paid company holidays
• Flexible Fridays
• Remote first collaboration
• Quarterly performance bonus potential
Role Details
• Full time, contract
• Location: remote
Salary: Contract: $6000-8000/month USDOriginally posted on Himalayas
MVR Digital is hiring a Senior Paid Social Strategist to own Meta strategy and execution for a portfolio of premium and luxury DTC brands. This is a hands-on role. You will be in Ads Manager daily building, testing, and scaling campaigns, and you will also be the person who sets the strategy and defends it on a client call.
About the Company
MVR Digital is a performance marketing agency with hubs in NYC, Chicago, and Denver, working with premium and luxury DTC and e-commerce brands to grow profitably online. Adweek named us one of the Fastest Growing Agencies. We work across Meta, Google, TikTok, and Connected TV, plus email, creative, and landing pages. The team is fully remote, direct, and obsessed with results.
Our Values
• Act Like an Owner
• Clarity over Complexity
• Serve Clients' Best Interest
• We Win Together, We Lose Together
• Data-Informed, Human-Led
What You Will Do
• Own Meta strategy and day-to-day execution across a portfolio of DTC accounts, including build, structure, budget pacing, testing, and scaling decisions
• Manage $100K+ per month in Meta spend against ROAS, CPA, and MER targets
• Configure and QA tracking yourself: pixel, CAPI, event quality, catalog and feed health
• Run structured creative testing. Brief creative, critique what comes back, and connect creative performance to what you do in-platform
• Support Google, TikTok, and other channels where they affect your accounts, and hold a point of view on cross-channel budget allocation
• Lead the paid social portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
• Mentor junior buyers and act as the QA gate for paid social work before it goes live
What We Are Looking For
• 4+ years hands-on paid social, agency or high-growth brand side
• Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality
• Personally owned $100K+ monthly budgets with documented efficiency gains
• DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
• Working Google Ads knowledge. You do not need Google depth, but you need to speak to it credibly
• GA4, Looker Studio, and attribution fluency
• Fluent, confident English and strong client communication. This role is client-facing
• Comfortable in a fast-moving remote environment with multiple accounts
Perks and Benefits
• Paid time off
• Paid company holidays
• Flexible Fridays
• Remote first collaboration
• Quarterly performance bonus potential
Role Details
• Full time, contract
• Location: remote
Salary: Contract: $6000-8000/month USDOriginally posted on Himalayas