Description review
Marketing Manager, Brazil
Ahrefs · Brazil · back to the listing
HR standards
42/100
poor
Title ↔ description
91/100
strong
Reads as
Marketing Manager
100% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
Large employers
- Marketing Manager Canonical
- Senior Marketing Automation Manager Canonical
- Marketing Manager Canonical Ltd.
- Senior Marketing Automation Manager Canonical Ltd.
- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
- Growth & Marketing Lead Bluejay
- Growth Marketer Callab AI
- Experiential Marketing Coordinator Candid Health
- Growth Lead Anglera
What the listing never says
- 18 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
About Ahrefs
Ahrefs is an all-in-one marketing intelligence platform used by marketers, businesses and agencies around the world. Our tools help people understand search demand, analyse competitors, improve website performance and research content opportunities, backed by 15 years1 of web crawling data and increasingly powered by AI.
We’re bootstrapped and profitable, and we have been for 15 years2 . There are no investors and no board, which means no outside timeline on our decisions. We’re multinational, with offices in Palo Alto, Cambridge (MA), Singapore and Tokyo, and our culture is fast-moving, low-ego, and built on smart decisions and ownership.
The role
We’re looking for a Marketing Manager to drive Ahrefs’ growth in Brazil. This isn’t about translating global campaigns: it’s about building and executing a local marketing strategy that resonates with Brazilian marketers and businesses.
You’ll bring a track record of helping SaaS companies expand in Brazil, a strong understanding of SEO and AEO, and the ability to turn market knowledge into measurable growth.
You’ll start as a one-person local marketing team, working closely with our global marketing team.
This role is remote and based in Brazil.
What you’ll do
• Own Ahrefs’ marketing in Brazil, taking a hands-on approach across the marketing mix.
• Develop and execute marketing strategies that drive brand awareness, qualified leads and customer acquisition.
• Create and localise content for Brazilian audiences: blog posts, social media, email campaigns, landing pages and other digital assets.
• Manage local marketing activities, including content, events, partnerships, community engagement and public relations.
• Educate the Brazilian market on SEO, AEO and AI search, positioning Ahrefs as a trusted resource.
• Build relationships with Brazilian marketers, agencies, creators, industry experts and relevant communities.
• Organise and take part in conferences, networking events and customer meetups to build relationships and generate demand.
• Analyse market trends, competitor activity and customer insights to identify opportunities and improve performance.
• Report results, learnings and priorities to senior leadership, connecting marketing activity to business growth.
What you’ll need
• Significant hands-on experience in SaaS marketing, with ownership of market growth and clear, measurable results.
• A track record of SaaS expansion in Brazil. You can show which companies you helped grow, what you personally owned, and the results in customer acquisition, revenue or other meaningful business metrics. Experience bringing a global SaaS brand into Brazil is particularly relevant.
• Strong practical knowledge of SEO and AEO, including how brands build visibility across search engines and AI-powered answer platforms.
• Good working knowledge of Ahrefs, and how its products serve marketers and businesses in Brazil.
• A deep understanding of the Brazilian marketing landscape, customer behaviour, and local channels and communities.
• Strong content creation and digital marketing skills, with experience adapting English-language content and creating original campaigns for Brazilian audiences.
• The ability to identify quick wins in your first few months, build on what works, and develop a longer-term strategy while operating as a one-person local team.
• Strong communication and relationship-building skills, working effectively across teams.
• Native-level Brazilian Portuguese and fluent English, written and spoken. Spanish is a plus.
What success looks like
In 6 months: you’ve launched a focused marketing strategy for Brazil, with measurable improvements in relevant traffic, engagement and qualified demand. You’re active in at least two relevant local communities, you’ve established relationships with potential partners and creators, and you can show which early initiatives are contributing to customer acquisition.
In 1 year: Ahrefs has a recognised presence in the Brazilian marketing community. Your content, partnerships and community initiatives are contributing to measurable growth in customers and revenue. You’ve identified repeatable ways to acquire customers, built a plan for further expansion, and established whether growing a small local team is justified.
Why Ahrefs
We believe in empowering smart people to make big decisions. As our Marketing Manager for Brazil you won’t be managing a rigid process, you’ll be building a market. We don’t micromanage. We trust you to identify opportunities, move quickly and deliver results, working with a product that helps marketers do their jobs better.
Ahrefs does not engage with agencies or third-party recruitment providers for the roles we hire for. If we need help, we’ll let you know.
Location: Brazil. Remote.
Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!
Ahrefs is an all-in-one marketing intelligence platform used by marketers, businesses and agencies around the world. Our tools help people understand search demand, analyse competitors, improve website performance and research content opportunities, backed by 15 years1 of web crawling data and increasingly powered by AI.
We’re bootstrapped and profitable, and we have been for 15 years2 . There are no investors and no board, which means no outside timeline on our decisions. We’re multinational, with offices in Palo Alto, Cambridge (MA), Singapore and Tokyo, and our culture is fast-moving, low-ego, and built on smart decisions and ownership.
The role
We’re looking for a Marketing Manager to drive Ahrefs’ growth in Brazil. This isn’t about translating global campaigns: it’s about building and executing a local marketing strategy that resonates with Brazilian marketers and businesses.
You’ll bring a track record of helping SaaS companies expand in Brazil, a strong understanding of SEO and AEO, and the ability to turn market knowledge into measurable growth.
You’ll start as a one-person local marketing team, working closely with our global marketing team.
This role is remote and based in Brazil.
What you’ll do
• Own Ahrefs’ marketing in Brazil, taking a hands-on approach across the marketing mix.
• Develop and execute marketing strategies that drive brand awareness, qualified leads and customer acquisition.
• Create and localise content for Brazilian audiences: blog posts, social media, email campaigns, landing pages and other digital assets.
• Manage local marketing activities, including content, events, partnerships, community engagement and public relations.
• Educate the Brazilian market on SEO, AEO and AI search, positioning Ahrefs as a trusted resource.
• Build relationships with Brazilian marketers, agencies, creators, industry experts and relevant communities.
• Organise and take part in conferences, networking events and customer meetups to build relationships and generate demand.
• Analyse market trends, competitor activity and customer insights to identify opportunities and improve performance.
• Report results, learnings and priorities to senior leadership, connecting marketing activity to business growth.
What you’ll need
• Significant hands-on experience in SaaS marketing, with ownership of market growth and clear, measurable results.
• A track record of SaaS expansion in Brazil. You can show which companies you helped grow, what you personally owned, and the results in customer acquisition, revenue or other meaningful business metrics. Experience bringing a global SaaS brand into Brazil is particularly relevant.
• Strong practical knowledge of SEO and AEO, including how brands build visibility across search engines and AI-powered answer platforms.
• Good working knowledge of Ahrefs, and how its products serve marketers and businesses in Brazil.
• A deep understanding of the Brazilian marketing landscape, customer behaviour, and local channels and communities.
• Strong content creation and digital marketing skills, with experience adapting English-language content and creating original campaigns for Brazilian audiences.
• The ability to identify quick wins in your first few months, build on what works, and develop a longer-term strategy while operating as a one-person local team.
• Strong communication and relationship-building skills, working effectively across teams.
• Native-level Brazilian Portuguese and fluent English, written and spoken. Spanish is a plus.
What success looks like
In 6 months: you’ve launched a focused marketing strategy for Brazil, with measurable improvements in relevant traffic, engagement and qualified demand. You’re active in at least two relevant local communities, you’ve established relationships with potential partners and creators, and you can show which early initiatives are contributing to customer acquisition.
In 1 year: Ahrefs has a recognised presence in the Brazilian marketing community. Your content, partnerships and community initiatives are contributing to measurable growth in customers and revenue. You’ve identified repeatable ways to acquire customers, built a plan for further expansion, and established whether growing a small local team is justified.
Why Ahrefs
We believe in empowering smart people to make big decisions. As our Marketing Manager for Brazil you won’t be managing a rigid process, you’ll be building a market. We don’t micromanage. We trust you to identify opportunities, move quickly and deliver results, working with a product that helps marketers do their jobs better.
Ahrefs does not engage with agencies or third-party recruitment providers for the roles we hire for. If we need help, we’ll let you know.
Location: Brazil. Remote.
Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!