Description review

Business Development Representative – DACH/ France (f/m/d)

Apaleo · France, Germany · back to the listing

HR standards

62/100

needs work

Title ↔ description

92/100

strong

Reads as

Sales Representative

100% confident

What this role officially is

commercial sales representative — ESCO, the EU occupation classification

Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.

Also known as: field sales representative, technical and commercial sales executive, field sales executive, sales and marketing consultant, business development representative, technical and commercial sales representative

How others title the same work

Large employers

  • EHR Principal Sales Executive, HCLS US Providers Amazon.com
  • Channel Partner Sales Executive Canonical
  • Embedded Devices Software Solution Sales Account Manager Canonical
  • Embedded Devices Software Solution Sales Manager (APAC) Canonical
  • Embedded Devices Software Solution Sales Manager (Americas) Canonical

Startups

  • Account Executive (Full Cycle) AviaryAI
  • Founding GTM / AEs Balance
  • Business Development / Sales Intern Blaze
  • Sales Intern Blaze
  • Account Executive Blee

What the listing never says

  • 33 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
  • No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

Join Apaleo and Shape the Future of Hospitality Tech!

Apaleo is the world’s most open, API-first property management platform powering the next generation of hospitality operations. Its modular, AI-powered infrastructure enables hoteliers to customise their tech stack, automate routine work, and deliver seamless, personalised guest experiences, powered by best-in-class apps and autonomous AI agents that adapt to every stay.

As we continue to grow in the DACH market, we are looking for a driven Business Development Representative (BDR) (f/m/d) to generate new business opportunities and play a key role in our sales engine.

Your Mission

As a BDR at Apaleo, you are on the front line of our growth. You will be responsible for generating qualified sales opportunities for our Account Executives through a mix of inbound lead qualification and proactive outbound prospecting.

This is a high-impact, target-driven role with a clear path towards an Account Executive position.

What You’ll Be Up To

• Own and manage inbound leads with speed and strong qualification standards

• Proactively build pipeline through outbound prospecting (calls, email, LinkedIn)

• Consistently meet and exceed monthly targets (e.g. meetings booked, qualified opportunities)

• Run structured discovery conversations to understand customer needs and identify pain points

• Engage decision-makers in the hospitality industry and position Apaleo’s value proposition

• Collaborate closely with Account Executives to ensure high-quality handover of opportunities

• Leverage our partner ecosystem to identify and generate additional leads

• Maintain clean and accurate data in HubSpot and use tools like LinkedIn Sales Navigator, Zoom, and Modjo to optimise your performance

What You’ll Bring to the Team

• Demonstrated success in B2B SaaS, sales development, or a comparable commercial role

• Strong interest in outbound prospecting and building pipeline

• Comfortable working with targets, KPIs, and performance metrics

• Excellent communication skills in German and English (minimum C1 level required for both, for the DACH market)

• Confidence in engaging and challenging decision-makers

• Strong discovery and listening skills, you know how to uncover real customer needs

• High level of resilience, ownership, and drive to succeed in a fast-paced environment

• Curiosity and willingness to learn, especially in a tech-driven product environment

Extra consideration for:

• Experience in hospitality or hospitality tech or SaaS or similar background

• Familiarity with modern sales tools (e.g. HubSpot, Sales Navigator etc.)

• Additional language proficiency in Italian or Spanish, or French is a plus

What We Offer

Career & Growth

• Clear and structured career path towards Account Executive or other revenue roles

• Dedicated onboarding and continuous sales training (tools, product, methodologies)

• Regular feedback cycles and development support

• Opportunity to join a fast-growing SaaS company and directly impact revenue growth

Culture & Growth

• A Diverse & International Team: Work alongside passionate professionals from over 20 nationalities, bringing unique cultural perspectives, backgrounds, and experiences to shape the future of hospitality tech.

• Growth & Development: As we scale, so do your opportunities. You’ll benefit from 360° feedback reviews, a dedicated learning budget, and plenty of chances to take on more responsibility. Our evolving career framework ensures you have increasing opportunities to learn new skills, advance your career, and make an impact.

• Autonomy & Ownership: Great ideas can come from anywhere. We empower you to take responsibility, make decisions, and contribute directly in an environment built on trust, transparency, and collaboration.

• Shape the Future of Hospitality Tech: Be part of a fast-growing scale-up transforming the hospitality industry. From day one, your work drives real impact and you’ll have the freedom to bring your ideas to life.

• Competitive & Fair Compensation: We believe great work deserves great pay. Our salaries are competitive and guided by benchmarking data to ensure fairness across all roles and teams. We make sure to recognize and reward performance and contribution.

Perks & Lifestyle

• Flexible & Remote Work Options: We focus on results, not clocking hours. You can work from home, the office or in a hybrid setup, with flexibility to adapt your schedule as long as it makes sense for your role, your team and our business.

• Free Public Transport: Travel across Germany with ease using our fully covered Deutschland Ticket.

• Team Connection: Strong connections fuel collaboration. We celebrate and connect through regular team dinners, company meetups, Oktoberfest celebrations, Christmas parties, and other offsite events.

• Paid Time Off: Enjoy 30 days of vacation to fully disconnect, recharge, and return inspired.

• Health & Wellbeing: Prioritize your health with access to hundreds of gyms, fitness studios, and wellness options through our EGYM Wellpass membership.

How you make an impact joining Apaleo: Joining Apaleo means more than just taking on a role, it’s about driving real change in the hospitality industry. Your contributions will directly shape our innovative platform, influence company-wide decisions, and help redefine the future of hospitality tech. At Apaleo, your voice matters, your ideas are valued, and your impact is tangible. Be part of a team where your work fuels progress, collaboration sparks innovation, and growth is a shared journey.

We are proud to be an Equal Opportunity and Affirmative Action Employer, committed to fostering a diverse, inclusive, and welcoming workplace. We encourage applications from individuals of all backgrounds, regardless of race, color, religion, gender identity or expression, sex, national origin, age, marital status, disability, or any other characteristic protected by applicable law. Your personal data will be handled with the utmost care and in compliance with GDPR and relevant data protection regulations. We celebrate differences and believe that diversity enriches our team and drives innovation.

How this was produced

Highlights are found by rule, not by a model: each one is a phrase matched at a known position, and every note is a template we wrote. The two scores come from a typed-decision model (Jev) that reads the listing against the official role definition and real listings for the same role, and returns probabilities rather than prose — it never writes any of the words on this page, and never chooses what to highlight.

Deterministic penalty applied to the HR score: 8 points (from 70 before penalties). Reviewed 29 Sep 2026.