Description review
Brand Content Manager
accelerate agency · Sarajevo Canton · back to the listing
HR standards
65/100
needs work
Title ↔ description
78/100
solid
Reads as
Content Marketer
99% confident
What this role officially is
web content manager — ESCO, the EU occupation classification
Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.
Also known as: web content specialist, digital content, web content curatorspecialist, web content administrators, content curator, content specialist
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What the listing never says
- 31 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
Headquarters: Sarajevo, Bosnia and Herzegovina
URL: http://accelerateagency.ai
Brand Content Manager (Bosnia)
The Company
accelerate agency is a fast growing SaaS SEO agency. As we’re currently experiencing expedited growth, we’re now searching for an experienced Brand Content Manager to join our team.
Objectives of this Role
• Overseeing our company’s content strategy from ideation to distribution
• Driving content production that will attract and convert leads for our sales
• Managing a team of creatives and balancing administrative tasks alongside editorial duties
• Optimizing content for conversion, improving existing content, and filling content gaps
Responsibilities
• Working with the content writing, graphic design, web development, and social media teams to plan, create, and distribute content
• Developing a comprehensive content strategy across multiple platforms, including the company website, off-site and social media channels
• Creating and maintaining a streamlined content calendar that keeps the whole team on track
• Proofreading and editing submissions according to brand guidelines
• Reviewing analytics and search performance reports to assess the success of content marketing initiatives
• Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience
• With our in-house SEO team, implement SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience
• Working with our outreach team to improve the website’s search engine ranking scores
• Brainstorming new content ideas alongside the larger creative and marketing team
Skills and Qualifications
• Minimum 3 years of content management experience in an international setting
• Proven people management skills and experience
• Exceptional writing and editing skills
• Excellent organizational skills
• A knack for creativity
• Experience using popular content management systems and analytics tools (Ahrefs, WordPress, and Google Search Console are a few examples)
• A firm grasp of UX and on-page conversion rate optimisation
• Experienced with SEO best practices
• Confident working with a wide variety of stakeholders, both internal and external
• Can work and deliver to tight deadlines
• Possesses strong written and verbal English language communications skills
• Ability to express ideas and feedback accurately
Bonus Skills
• Knowledge of web design, including CSS3, HTML5, and JavaScript
• Basic graphic design skills
• Project management tools (Asana)
Useful Information
• We offer a competitive salary, which will be transferred to the employee from our UK-based account as a gross amount. The employee will be responsible for any tax-related procedures in the country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.
• Working hours: Mondays - Fridays, 8 hours 30 minutes per day inclusive of 30 mins break, with flexible start - that can be between 7:30 and 10:00 am, UK time zone.
• There will be additional benefits post a paid 3-month probationary period. Benefits include paid holidays and sick days, and others.
To apply: https://weworkremotely.com/remote-jobs/accelerate-agency-brand-content-manager
URL: http://accelerateagency.ai
Brand Content Manager (Bosnia)
The Company
accelerate agency is a fast growing SaaS SEO agency. As we’re currently experiencing expedited growth, we’re now searching for an experienced Brand Content Manager to join our team.
Objectives of this Role
• Overseeing our company’s content strategy from ideation to distribution
• Driving content production that will attract and convert leads for our sales
• Managing a team of creatives and balancing administrative tasks alongside editorial duties
• Optimizing content for conversion, improving existing content, and filling content gaps
Responsibilities
• Working with the content writing, graphic design, web development, and social media teams to plan, create, and distribute content
• Developing a comprehensive content strategy across multiple platforms, including the company website, off-site and social media channels
• Creating and maintaining a streamlined content calendar that keeps the whole team on track
• Proofreading and editing submissions according to brand guidelines
• Reviewing analytics and search performance reports to assess the success of content marketing initiatives
• Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience
• With our in-house SEO team, implement SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience
• Working with our outreach team to improve the website’s search engine ranking scores
• Brainstorming new content ideas alongside the larger creative and marketing team
Skills and Qualifications
• Minimum 3 years of content management experience in an international setting
• Proven people management skills and experience
• Exceptional writing and editing skills
• Excellent organizational skills
• A knack for creativity
• Experience using popular content management systems and analytics tools (Ahrefs, WordPress, and Google Search Console are a few examples)
• A firm grasp of UX and on-page conversion rate optimisation
• Experienced with SEO best practices
• Confident working with a wide variety of stakeholders, both internal and external
• Can work and deliver to tight deadlines
• Possesses strong written and verbal English language communications skills
• Ability to express ideas and feedback accurately
Bonus Skills
• Knowledge of web design, including CSS3, HTML5, and JavaScript
• Basic graphic design skills
• Project management tools (Asana)
Useful Information
• We offer a competitive salary, which will be transferred to the employee from our UK-based account as a gross amount. The employee will be responsible for any tax-related procedures in the country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.
• Working hours: Mondays - Fridays, 8 hours 30 minutes per day inclusive of 30 mins break, with flexible start - that can be between 7:30 and 10:00 am, UK time zone.
• There will be additional benefits post a paid 3-month probationary period. Benefits include paid holidays and sick days, and others.
To apply: https://weworkremotely.com/remote-jobs/accelerate-agency-brand-content-manager