Description review
Regional Account Manager, Sales - Mid-Central
Kodiak Cakes · United States · back to the listing
HR standards
63/100
needs work
Title ↔ description
89/100
strong
Reads as
Sales Representative
100% confident
What this role officially is
commercial sales representative — ESCO, the EU occupation classification
Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.
Also known as: field sales representative, technical and commercial sales executive, field sales executive, sales and marketing consultant, business development representative, technical and commercial sales representative
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What the listing never says
- 38 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No section describes what the person would actually do. Scope clarity
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
Job Location: Fully Remote Individual base salary for this role ultimately will depend on numerous factors, including but not limited to experience, job-related skills, relevant education or training, certifications, etc. As such, pay for the successful candidate could fall anywhere within the stated range. Beyond base salary, we offer competitive health, dental, 401k, and wellness benefits beginning on the first day of employment. This role also is eligible to participate in Kodiak's annual discretionary bonus program, which is dependent on various factors, including individual and company performance.
Kodiak is looking for a Regional Account Manager to lead our Mid-Central United States grocery / distributor business and drive profitable growth across key regional accounts. This role will own direct relationships with retailer headquarters / distributors, build account plans that expand distribution and strengthen shelf presence, present new products and promotional opportunities to buyers, and manage trade investment, forecasting, and in-market execution. The ideal candidate has direct experience calling on and presenting to headquarters-level buyers at regional grocery chains, including ownership of account strategy, sales planning, and business results. This role works directly with our broker partners who help execute sales plans with retailers.
What will you do?
• Grow distribution and strengthen assortment across assigned grocery retailers by building account strategies, earning buyer support, and selling in new product innovation.
• Deliver annual sales, revenue, and trade-spend commitments through clear account plans, strategic promotional calendars, disciplined budget management, and timely course correction.
• Improve monthly case-volume and revenue forecasts by combining retailer input, historical performance, promotional plans, and current business trends.
• Turn retailer, shopper, sales, and competitive insights into focused actions that improve account performance and unlock incremental growth.
• Strengthen execution by aligning broker partners and cross-functional teams on priorities, owners, timing, and retailer support plans.
• Keep the account running smoothly through accurate new-item setup, responsive billing follow-up, and clear sales reporting for leadership.
You will bring the following capabilities to the role:
• Retailer leadership: Build trusted relationships with buyers and category managers, independently lead account conversations, and navigate opportunities or challenges with sound judgment.
• Strategic selling and influence: Translate brand strategy, innovation, and consumer insights into persuasive, retailer-specific stories and recommendations.
• Commercial and financial acumen: Connect volume, revenue, pricing, promotions, and trade investment to account decisions and business results.
• Analytical fluency: Use syndicated and retailer data, Excel, and competitive information to spot patterns, size opportunities, and recommend action.
• Cross-functional execution: Partner effectively with brokers and internal stakeholders, including Marketing, Shopper Marketing, Finance, Supply Chain, and Sales Operations.
• Ownership and adaptability: Organize competing priorities, follow through on details, communicate clearly, and keep momentum in a fast-moving environment.
Your experience should clearly demonstrate:
• A track record of building retailer relationships and influencing buyers or category managers.
• Experience managing account plans, sales forecasts, promotional activity, and trade budgets with measurable business accountability.
• Working proficiency with Excel and presentation tools, plus experience using syndicated or retailer data to guide decisions.
• Ability to travel up to 30% and operate effectively in a fully remote environment.
• Genuine interest in Kodiak, our products, and the opportunity to help grow the brand.
What else do I need to know?
This role is fully remote. We offer competitive compensation and benefits that include:
• Medical/dental/vision plans
• 401k match
• FSA & HSA accounts
• Life & ADD Insurance
• Short Term & Long-Term Disability Insurance
• Cell Phone & Internet Stipend
• Relocation assistance
• Annual Professional Development Stipend
• Travel Reimbursement
• Annual performance bonus
• Employee Equity Plan
• A company fleet of snowboards and other equipment
• Wellness lifestyle allowance (B.E.A.R Bucks)
• Mental Health Therapy Benefit & the Calm app
• Free Kodiak Product
• Flexible Time Off
• Sick Leave
• Early-out Fridays
• Parental leave
• Casual dress code
• A variety of other Kodiak-unique perks
Originally posted on Himalayas