Description review
Product Marketing Manager
GetBlock · Remote · back to the listing
HR standards
60/100
needs work
Title ↔ description
92/100
strong
Reads as
Marketing Manager
99% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
Large employers
- Marketing Manager Canonical
- Senior Marketing Automation Manager Canonical
- Marketing Manager Canonical Ltd.
- Senior Marketing Automation Manager Canonical Ltd.
- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
- Growth & Marketing Lead Bluejay
- Growth Marketer Callab AI
- Experiential Marketing Coordinator Candid Health
- Growth Lead Anglera
What the listing never says
- 19 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
About the company
GetBlock is a leading RPC node provider and Web3 infrastructure platform trusted by devs worldwide. Since 2019, we have empowered crypto innovators with instant and reliable access to 120+ blockchains through robust production-ready APIs.
Our team’s deep blockchain expertise and passion for innovation drive us to build the infrastructure layer for the next generation of blockchain applications. At GetBlock, we move fast, think creatively, and deliver high-impact products. Our culture blends technical excellence with entrepreneurial spirit, making us a dynamic force in the Web3 space.
About the role
We’re looking for a Product Marketing Manager who can translate deep product & technical expertise into clear, compelling market offers that hit real customer pain points — so prospects instantly recognize themselves, understand the value, and are ready to buy.
You’ll sit at the intersection of product, engineering, and marketing, owning how our services, features, and new verticals are packaged and communicated to the market.
Responsibilities
• Turn product into offers: Partner closely with Product/Engineering, absorb product updates and technical context, and convert them into crisp positioning, messaging, and value propositions.
• Build core PMM assets: Create and continuously improve go-to-market materials such as landing pages, pitch decks, one-pagers, solution briefs, and internal enablement docs.
• Enable Marketing & BD/Sales: Onboard and train teams on new services/offers, messaging, and how to use the assets in real conversations and campaigns.
• Stay on top of Web3 trends: Run lightweight but continuous market/trend research (Web3 infrastructure, developer tooling, ecosystem shifts), and share insights with both product/tech and go-to-market teams.
• Support GTM execution: After packaging an offer, help drive it into action — acting as a cross-functional “glue” and informal leader to ensure campaigns and BD motions communicate the offer correctly (you won’t own every process, but you’ll shape direction and quality).
Qualifications
• Proven experience in product marketing / positioning / packaging for complex products (ideally B2B).
• Web3 familiarity & strong ability to go deep technically into the product and explain it in simple, customer-focused language.
• Experience creating high-quality marketing deliverables (decks, one-pagers, landing pages, narratives).
• A researcher mindset: curiosity, trend awareness, ability to synthesize market signals into actionable insights.
• Confidence collaborating with cross-functional teams and influencing without formal authority.
• AI tools proficiency: ability to speed up the packaging cycle using AI (drafting, structuring, rapid iteration).
Why GetBlock?
Be Part of Something Bigger
GetBlock builds infrastructure that makes blockchain faster and more accessible worldwide. Our goal is to lead the RPC solutions segment through innovation, flawless uptime, and a personalized approach to clients. We're growing alongside Web3 and invite you to join us!
Remote by Design
Join a fully distributed, international team working across time zones and continents. We believe great talent lives everywhere, and English is our shared language.
Trust over Control
No trackers, no micromanagement. We hire responsible, self-driven professionals who take ownership and make decisions with confidence.
Flexibility that Fits
We embrace the geographical and cultural diversity of our team, allowing you to choose your holiday days and coordinate your schedule with your manager.
Inclusive corporate culture
Monthly town halls, English-speaking clubs, and other corporate events to stay connected and foster team spirit, despite the distance.
Balanced Workload
We maintain a flexible work schedule with approximately 40 hours per week, based on an 8-hour workday. Hours can be adjusted within your department to suit personal preferences and team needs.
We offer
• Competitive market rate salary with performance-based incentives.
• 20 days of annual leave, plus an additional 12 days off to use for your holidays or personal days.
• Well-being programs to support your health and balance.
• Coworking space compensation for a productive work environment.
• Paid sick leave to ensure you can rest when needed.
• A company that invests in your growth, with personalized roadmaps to guide your professional development.
• An actively growing company with great opportunities for both horizontal and vertical career development.
• Opportunity to shape the initiatives you’re working on and make a real impact.
Originally posted on Himalayas
GetBlock is a leading RPC node provider and Web3 infrastructure platform trusted by devs worldwide. Since 2019, we have empowered crypto innovators with instant and reliable access to 120+ blockchains through robust production-ready APIs.
Our team’s deep blockchain expertise and passion for innovation drive us to build the infrastructure layer for the next generation of blockchain applications. At GetBlock, we move fast, think creatively, and deliver high-impact products. Our culture blends technical excellence with entrepreneurial spirit, making us a dynamic force in the Web3 space.
About the role
We’re looking for a Product Marketing Manager who can translate deep product & technical expertise into clear, compelling market offers that hit real customer pain points — so prospects instantly recognize themselves, understand the value, and are ready to buy.
You’ll sit at the intersection of product, engineering, and marketing, owning how our services, features, and new verticals are packaged and communicated to the market.
Responsibilities
• Turn product into offers: Partner closely with Product/Engineering, absorb product updates and technical context, and convert them into crisp positioning, messaging, and value propositions.
• Build core PMM assets: Create and continuously improve go-to-market materials such as landing pages, pitch decks, one-pagers, solution briefs, and internal enablement docs.
• Enable Marketing & BD/Sales: Onboard and train teams on new services/offers, messaging, and how to use the assets in real conversations and campaigns.
• Stay on top of Web3 trends: Run lightweight but continuous market/trend research (Web3 infrastructure, developer tooling, ecosystem shifts), and share insights with both product/tech and go-to-market teams.
• Support GTM execution: After packaging an offer, help drive it into action — acting as a cross-functional “glue” and informal leader to ensure campaigns and BD motions communicate the offer correctly (you won’t own every process, but you’ll shape direction and quality).
Qualifications
• Proven experience in product marketing / positioning / packaging for complex products (ideally B2B).
• Web3 familiarity & strong ability to go deep technically into the product and explain it in simple, customer-focused language.
• Experience creating high-quality marketing deliverables (decks, one-pagers, landing pages, narratives).
• A researcher mindset: curiosity, trend awareness, ability to synthesize market signals into actionable insights.
• Confidence collaborating with cross-functional teams and influencing without formal authority.
• AI tools proficiency: ability to speed up the packaging cycle using AI (drafting, structuring, rapid iteration).
Why GetBlock?
Be Part of Something Bigger
GetBlock builds infrastructure that makes blockchain faster and more accessible worldwide. Our goal is to lead the RPC solutions segment through innovation, flawless uptime, and a personalized approach to clients. We're growing alongside Web3 and invite you to join us!
Remote by Design
Join a fully distributed, international team working across time zones and continents. We believe great talent lives everywhere, and English is our shared language.
Trust over Control
No trackers, no micromanagement. We hire responsible, self-driven professionals who take ownership and make decisions with confidence.
Flexibility that Fits
We embrace the geographical and cultural diversity of our team, allowing you to choose your holiday days and coordinate your schedule with your manager.
Inclusive corporate culture
Monthly town halls, English-speaking clubs, and other corporate events to stay connected and foster team spirit, despite the distance.
Balanced Workload
We maintain a flexible work schedule with approximately 40 hours per week, based on an 8-hour workday. Hours can be adjusted within your department to suit personal preferences and team needs.
We offer
• Competitive market rate salary with performance-based incentives.
• 20 days of annual leave, plus an additional 12 days off to use for your holidays or personal days.
• Well-being programs to support your health and balance.
• Coworking space compensation for a productive work environment.
• Paid sick leave to ensure you can rest when needed.
• A company that invests in your growth, with personalized roadmaps to guide your professional development.
• An actively growing company with great opportunities for both horizontal and vertical career development.
• Opportunity to shape the initiatives you’re working on and make a real impact.
Originally posted on Himalayas