Description review
Director, Brand & Communications
The Redesign Group · United States · back to the listing
HR standards
57/100
needs work
Title ↔ description
88/100
strong
Reads as
Marketing Manager
95% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
Large employers
- Marketing Manager Canonical
- Senior Marketing Automation Manager Canonical
- Marketing Manager Canonical Ltd.
- Senior Marketing Automation Manager Canonical Ltd.
- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
- Growth & Marketing Lead Bluejay
- Growth Marketer Callab AI
- Experiential Marketing Coordinator Candid Health
- Growth Lead Anglera
What the listing never says
- 27 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
About The Redesign Group
The Redesign Group is a global technology and cybersecurity Solution Provider leveraging design thinking, interdependent subject matter expertise, and emerging technology solutions to help organizations achieve meaningful transformation. Our globally diverse team members, partnerships with strategic technology manufacturers, and cybersecurity services position us to be a business partner that’s ready for what’s next.
We live by our core values of operating in the service of others, being problem solvers, and focusing on long term partnerships. You’ll excel at Redesign if you thrive in a rewarding environment that moves quickly, challenges you to grow and fosters collaboration. We seek candidates with a hands-on customer-first approach, robust interpersonal and communication skills, strong work ethic and excellent time management. While teamwork is expected, the ability to work independently in a fast-paced environment is crucial.
Job Description
The Director, Brand & Communications will lead the strategy and execution of The Redesign Group’s brand, creative, content, corporate communications, social media, and digital experience. This role is responsible for strengthening Redesign’s brand, visibility, and reputation while ensuring the company tells a clear, differentiated, and compelling story across every channel and touchpoint. The Director will set strategy and standards across the function while remaining closely connected to the work, personally contributing to high-priority messaging, content, communications, and creative initiatives when needed.
Reporting to the VP of Marketing, this leader will oversee a multidisciplinary team spanning graphic design, content, and website design and development. The ideal candidate combines strong brand and creative instincts with exceptional storytelling and communications expertise, strategic thinking, operational discipline, and a willingness to lead from strategy through execution.
Key Responsibilities
• Lead Redesign’s brand strategy and stewardship, ensuring a consistent and differentiated brand identity, voice, messaging, and experience across all internal and external touchpoints.
• Own corporate communications and public relations, including company announcements, press releases, media relations, awards and recognition, executive thought leadership, and proactive opportunities to strengthen Redesign’s visibility, credibility, and reputation.
• Shape Redesign’s company narrative and external messaging, partnering with executive leadership to communicate company growth, strategic initiatives, partnerships, customer successes, industry perspectives, and other key developments.
• Lead content and editorial strategy and execution across sales collateral, articles, case studies, news stories, thought leadership, executive content, social media, and other marketing and corporate communications, personally writing, editing, reviewing or shaping high-priority content as needed.
• Provide strategic leadership across creative and design, guiding creative direction, visual storytelling, graphic design, brand standards, and the development of high-impact marketing and sales assets.
• Lead Redesign’s social media strategy and presence, overseeing editorial planning, channel strategy, content development, executive amplification, and programs that strengthen awareness, engagement, and thought leadership.
• Oversee the company website and digital brand experience, including website strategy, design, development, content, optimization, and ongoing evolution.
• Partner closely with GTM teams and executive leadership to translate business priorities, technical expertise, and market opportunities into compelling narratives, campaigns, content, and communications.
• Define and track performance measures across brand, communications, content, social, and digital channels, using data and insights to evaluate effectiveness, demonstrate business impact, and continuously optimize strategy and execution.
• Build and lead a high-performing function, developing team members while establishing scalable processes, governance, prioritization, and performance measures.
Qualifications
• 8+ years of progressive experience across brand marketing, corporate communications, public relations, content, creative, or related disciplines, including experience leading teams and cross-functional initiatives.
• Demonstrated ability to develop and evolve a B2B brand and communications strategy across owned, earned, social, and digital channels.
• Experience leading corporate communications and PR initiatives, including press releases, media outreach, company announcements, executive thought leadership, awards, and reputation-building programs.
• Exceptional writing, editing, messaging, and storytelling skills, with the ability to personally develop high-impact content and translate complex business and technical concepts into clear, compelling narratives.
• Strong creative judgment with experience guiding visual and written work across brand, content, social media, sales enablement, and digital experiences.
• Experience within B2B technology, IT services, cybersecurity, professional services, or another complex solutions environment strongly preferred.
• Proven ability to balance strategic leadership with hands-on execution, build scalable processes, manage competing priorities, and collaborate effectively with executives, Sales leaders, subject matter experts, and creative teams.
Benefits
We offer a comprehensive benefits package which may include:
• Medical Insurance
• Dental Insurance
• Vision Insurance
• 401(k) retirement plan with company match (annual dollar cap applied)
• Flexible time off plan
• 15 paid holidays
• Sick leave (amount varies by state requirements and is at least the minimum required by any state)
• Short-term and long-term disability
• Life insurance
• Paid parental leave
Additional Compensation:This position is eligible for discretionary incentive compensation and/or bonus opportunities based on individual and company performance.
We’re an Equal Opportunity and Affirmative Action Employer and welcome applicants from all backgrounds. We consider qualified candidates without regard to any legally protected status. This role is subject to applicable employment laws based on work location. In compliance with pay transparency laws, the compensation range for this role is included, with final pay based on experience, skills, and location. We participate in E-Verify to confirm employment eligibility and are happy to provide reasonable accommodations throughout the hiring process—just let us know how we can help.
Originally posted on Himalayas
The Redesign Group is a global technology and cybersecurity Solution Provider leveraging design thinking, interdependent subject matter expertise, and emerging technology solutions to help organizations achieve meaningful transformation. Our globally diverse team members, partnerships with strategic technology manufacturers, and cybersecurity services position us to be a business partner that’s ready for what’s next.
We live by our core values of operating in the service of others, being problem solvers, and focusing on long term partnerships. You’ll excel at Redesign if you thrive in a rewarding environment that moves quickly, challenges you to grow and fosters collaboration. We seek candidates with a hands-on customer-first approach, robust interpersonal and communication skills, strong work ethic and excellent time management. While teamwork is expected, the ability to work independently in a fast-paced environment is crucial.
Job Description
The Director, Brand & Communications will lead the strategy and execution of The Redesign Group’s brand, creative, content, corporate communications, social media, and digital experience. This role is responsible for strengthening Redesign’s brand, visibility, and reputation while ensuring the company tells a clear, differentiated, and compelling story across every channel and touchpoint. The Director will set strategy and standards across the function while remaining closely connected to the work, personally contributing to high-priority messaging, content, communications, and creative initiatives when needed.
Reporting to the VP of Marketing, this leader will oversee a multidisciplinary team spanning graphic design, content, and website design and development. The ideal candidate combines strong brand and creative instincts with exceptional storytelling and communications expertise, strategic thinking, operational discipline, and a willingness to lead from strategy through execution.
Key Responsibilities
• Lead Redesign’s brand strategy and stewardship, ensuring a consistent and differentiated brand identity, voice, messaging, and experience across all internal and external touchpoints.
• Own corporate communications and public relations, including company announcements, press releases, media relations, awards and recognition, executive thought leadership, and proactive opportunities to strengthen Redesign’s visibility, credibility, and reputation.
• Shape Redesign’s company narrative and external messaging, partnering with executive leadership to communicate company growth, strategic initiatives, partnerships, customer successes, industry perspectives, and other key developments.
• Lead content and editorial strategy and execution across sales collateral, articles, case studies, news stories, thought leadership, executive content, social media, and other marketing and corporate communications, personally writing, editing, reviewing or shaping high-priority content as needed.
• Provide strategic leadership across creative and design, guiding creative direction, visual storytelling, graphic design, brand standards, and the development of high-impact marketing and sales assets.
• Lead Redesign’s social media strategy and presence, overseeing editorial planning, channel strategy, content development, executive amplification, and programs that strengthen awareness, engagement, and thought leadership.
• Oversee the company website and digital brand experience, including website strategy, design, development, content, optimization, and ongoing evolution.
• Partner closely with GTM teams and executive leadership to translate business priorities, technical expertise, and market opportunities into compelling narratives, campaigns, content, and communications.
• Define and track performance measures across brand, communications, content, social, and digital channels, using data and insights to evaluate effectiveness, demonstrate business impact, and continuously optimize strategy and execution.
• Build and lead a high-performing function, developing team members while establishing scalable processes, governance, prioritization, and performance measures.
Qualifications
• 8+ years of progressive experience across brand marketing, corporate communications, public relations, content, creative, or related disciplines, including experience leading teams and cross-functional initiatives.
• Demonstrated ability to develop and evolve a B2B brand and communications strategy across owned, earned, social, and digital channels.
• Experience leading corporate communications and PR initiatives, including press releases, media outreach, company announcements, executive thought leadership, awards, and reputation-building programs.
• Exceptional writing, editing, messaging, and storytelling skills, with the ability to personally develop high-impact content and translate complex business and technical concepts into clear, compelling narratives.
• Strong creative judgment with experience guiding visual and written work across brand, content, social media, sales enablement, and digital experiences.
• Experience within B2B technology, IT services, cybersecurity, professional services, or another complex solutions environment strongly preferred.
• Proven ability to balance strategic leadership with hands-on execution, build scalable processes, manage competing priorities, and collaborate effectively with executives, Sales leaders, subject matter experts, and creative teams.
Benefits
We offer a comprehensive benefits package which may include:
• Medical Insurance
• Dental Insurance
• Vision Insurance
• 401(k) retirement plan with company match (annual dollar cap applied)
• Flexible time off plan
• 15 paid holidays
• Sick leave (amount varies by state requirements and is at least the minimum required by any state)
• Short-term and long-term disability
• Life insurance
• Paid parental leave
Additional Compensation:This position is eligible for discretionary incentive compensation and/or bonus opportunities based on individual and company performance.
We’re an Equal Opportunity and Affirmative Action Employer and welcome applicants from all backgrounds. We consider qualified candidates without regard to any legally protected status. This role is subject to applicable employment laws based on work location. In compliance with pay transparency laws, the compensation range for this role is included, with final pay based on experience, skills, and location. We participate in E-Verify to confirm employment eligibility and are happy to provide reasonable accommodations throughout the hiring process—just let us know how we can help.
Originally posted on Himalayas