Description review
Director GTM Execution (12 Months FTC)
Xero · Remote - UK: London (7 Devonshire Square) · back to the listing
HR standards
58/100
needs work
Title ↔ description
69/100
needs work
Reads as
Unclear
no confident match
What this role officially is
operations manager — ESCO, the EU occupation classification
Operations managers plan, oversee and coordinate the daily operations of production of goods and provision of services. They also formulate and implement company policies and plan the use of human resources and materials.
Also known as: division operations manager, operations administrator, operations supervisor, operations general manager, operations director, business operations manager
How others title the same work
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- Shift Lead - Crestwood DoorDash
Startups
- Collection Team Leader Cityfurnish
- Revenue Operations Lead - Post Sales Abacum
- Customer Operations Analyst BlueCargo
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- Strategy & Operations Lead Broccoli AI
What the listing never says
- No section describes what the person would actually do. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
The role & impact
As the GTM Director for the UK, you will drive the strategic execution of go-to-market initiatives across the region during a 12-month parental leave cover. Acting as the critical link between product development and commercial teams including Sales, Marketing, and Operations, you will lead regional alignment, oversee strategic programmes, and ensure major product launches deliver on commercial objectives.
In this pivotal leadership capacity, you will hold decision-making authority for regional GTM trade-offs, resource allocation, and market readiness. By bringing trusted strategic direction, establishing operational cadences, and promoting AI-enabled execution, you will maintain momentum across key work streams and ensure seamless delivery for our UK partners and customers.
The team & how they connect
The UK Operations & Strategy team drives regional operational priorities to support Xero's overall strategy and product delivery. They act as the vital connector between product development and Go To Market teams (Sales, Marketing, Finance, and Operations), combining commercial focus with quality market insights to strengthen our market position.
Initially, you will focus on
• Defining, evolving, and executing the UK GTM strategy and operating model across regional commercial events and regulatory deadlines.
• Leading cross-functional alignment forums across Sales, Marketing, Product, and CX teams to drive shared accountability and clear decision-making.
• Overseeing the UK GTM roadmap using tools like Asana while leveraging AI technology such as Claude to streamline delivery and cross-team communication.
• Maintaining comprehensive documentation across all strategic initiatives, relationships, and decisions to prepare for a smooth handback to the permanent role holder.
Where and how you can work
This UK-based role offers a hybrid working model, balancing remote flexibility with collaborative in-person time. You will have access to our modern office spaces for team connection, strategy sessions, and boost days designed to bring people together.
Here are some of the things we're looking for, for this role
• Strategic leadership experience driving complex, multi-regional GTM programmes and commercial launches within SaaS or technology environments.
• Strong cross-functional partnership skills, with a track record of aligning Sales, Marketing, Product, and Operations teams around shared outcomes.
• Broad commercial acumen combined with comfortable decision-making ability in ambiguous or fast-paced situations.
• Familiarity with modern project portfolio management tools such as Asana or Jira to keep workstreams transparent and organized.
• Curiosity and practical experience using AI tools to boost efficiency, streamline reporting, and improve daily workflows.
• Exceptional communication abilities, suited to synthesizing progress, risks, and recommendations for executive leadership and steering committees.
Xero is a Great Place to Work UK accredited
Join a Great Place to Work-Certified™ company where your voice matters.
Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
As the GTM Director for the UK, you will drive the strategic execution of go-to-market initiatives across the region during a 12-month parental leave cover. Acting as the critical link between product development and commercial teams including Sales, Marketing, and Operations, you will lead regional alignment, oversee strategic programmes, and ensure major product launches deliver on commercial objectives.
In this pivotal leadership capacity, you will hold decision-making authority for regional GTM trade-offs, resource allocation, and market readiness. By bringing trusted strategic direction, establishing operational cadences, and promoting AI-enabled execution, you will maintain momentum across key work streams and ensure seamless delivery for our UK partners and customers.
The team & how they connect
The UK Operations & Strategy team drives regional operational priorities to support Xero's overall strategy and product delivery. They act as the vital connector between product development and Go To Market teams (Sales, Marketing, Finance, and Operations), combining commercial focus with quality market insights to strengthen our market position.
Initially, you will focus on
• Defining, evolving, and executing the UK GTM strategy and operating model across regional commercial events and regulatory deadlines.
• Leading cross-functional alignment forums across Sales, Marketing, Product, and CX teams to drive shared accountability and clear decision-making.
• Overseeing the UK GTM roadmap using tools like Asana while leveraging AI technology such as Claude to streamline delivery and cross-team communication.
• Maintaining comprehensive documentation across all strategic initiatives, relationships, and decisions to prepare for a smooth handback to the permanent role holder.
Where and how you can work
This UK-based role offers a hybrid working model, balancing remote flexibility with collaborative in-person time. You will have access to our modern office spaces for team connection, strategy sessions, and boost days designed to bring people together.
Here are some of the things we're looking for, for this role
• Strategic leadership experience driving complex, multi-regional GTM programmes and commercial launches within SaaS or technology environments.
• Strong cross-functional partnership skills, with a track record of aligning Sales, Marketing, Product, and Operations teams around shared outcomes.
• Broad commercial acumen combined with comfortable decision-making ability in ambiguous or fast-paced situations.
• Familiarity with modern project portfolio management tools such as Asana or Jira to keep workstreams transparent and organized.
• Curiosity and practical experience using AI tools to boost efficiency, streamline reporting, and improve daily workflows.
• Exceptional communication abilities, suited to synthesizing progress, risks, and recommendations for executive leadership and steering committees.
Xero is a Great Place to Work UK accredited
Join a Great Place to Work-Certified™ company where your voice matters.
Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.