Description review
Lead Engineer - Front End (React)
Xero · Remote - NZ: Wellington: Xero One (19-23 Taranaki St), NZ: Auckland: Xero 4 (96 St Georges Bay Rd, Level 2 & 3) · back to the listing
HR standards
59/100
needs work
Title ↔ description
91/100
strong
Reads as
Frontend Engineer
95% confident
What this role officially is
user interface developer — ESCO, the EU occupation classification
User interface developers implement, code, document and maintain the interface of a software system by using front-end development technologies.
Also known as: front end developer, UI programmer, user interface developers, UI developers, UI developer, user interface engineer
How others title the same work
Large employers
- Web Frontend Engineer - JS, CSS, React, Flutter Canonical Ltd.
- Senior Software Engineer, Frontend (Consumer - Payments) Coinbase
- Staff Design Engineer, AI Product Mozilla
- Frontend Engineer - Music Spotify
Startups
- 3Play Media | Principal Front-End Engineer (Growth) | Boston, MA | 1-day-in-office hybrid or fully remote (USA only) | Full-time | 3playmedia.com | $200–250k + bonus + equity 3Play Media
- Frontend Engineer (UI & Product-Focused) Authologic
- Senior Frontend Engineer Authologic
- Senior Frontend Engineer Confido
- Senior Frontend Developer - Analytics Platform Coulomb AI
What the listing never says
- No section describes what the person would actually do. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
The role and its impact
Xero’s customers discover, learn about and get support through our customer-facing web experiences, and you’ll help shape them.
As our Lead Engineer, you’ll design and build modern React + next.js and TypeScript experiences that connect Xero’s core ecosystem with our public web presence, from the first visit to getting help. You’ll set the architecture for a multi-site platform that brings together React and Salesforce Experience Cloud surfaces, and lead one of our two engineering pods as the platform grows.
This is a chance to build something modern rather than maintain a monolith. You’ll make performance and accessibility the default, explore AI and agentic solutions in customer experiences, and partner with Product, Marketing and Support to bring new ideas to life. You will Go Bold by challenging the status quo, and Go Further by making the experience better for customers around the world.
The team and how they connect
Our Customer Platforms team build the experiences customers use to learn, get support and find what they need. You’ll work across two closely connected pods, we work in an agile way, with regular planning, retros and demos, and we value open dialogue and psychological safety.
The team is currently working on
• Tech stack: TypeScript, React and Next.js, with API-driven content layers, a headless CMS, a composable architecture and AWS backend infrastructure.
• Reimagining parts of Xero Central to deliver greater value through a modern, frictionless customer expereince.
• Running a hybrid React and Salesforce Experience Cloud estate while bringing in new AI-powered features.
• Shaping the target architecture for Xero’s customer experiences, including agentic AI proofs of concept.
Where and how you can work
This role can be based in Wellington or Auckland. Our hybrid approach asks for around one day per week in the office as a minimum, so you can connect with your pod and stakeholders in person.
Here are some of the things we’re looking for, for this role:
• You bring deep experience with TypeScript, React and Next.js at architecture level, including designing high-performance, content-rich multi-site platforms.
• Migrating live, high-traffic sites without disruption is familiar territory, and you can plan a careful, low-risk path to get there.
• Performance and accessibility are second nature to you, with a working knowledge of Core Web Vitals and WCAG.
• Coaching engineers is part of how you lead, and you’ll Go Together with teams as they build new skills in React and AI.
• You’re comfortable leading through influence, and you Go Bold by pushing back constructively when something isn’t right for customers.
• Experience across e-commerce, media, agency or other high-traffic web environments gives you fresh views on performance and customer experience.
Apply even if your experience isn’t a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.
Xero’s customers discover, learn about and get support through our customer-facing web experiences, and you’ll help shape them.
As our Lead Engineer, you’ll design and build modern React + next.js and TypeScript experiences that connect Xero’s core ecosystem with our public web presence, from the first visit to getting help. You’ll set the architecture for a multi-site platform that brings together React and Salesforce Experience Cloud surfaces, and lead one of our two engineering pods as the platform grows.
This is a chance to build something modern rather than maintain a monolith. You’ll make performance and accessibility the default, explore AI and agentic solutions in customer experiences, and partner with Product, Marketing and Support to bring new ideas to life. You will Go Bold by challenging the status quo, and Go Further by making the experience better for customers around the world.
The team and how they connect
Our Customer Platforms team build the experiences customers use to learn, get support and find what they need. You’ll work across two closely connected pods, we work in an agile way, with regular planning, retros and demos, and we value open dialogue and psychological safety.
The team is currently working on
• Tech stack: TypeScript, React and Next.js, with API-driven content layers, a headless CMS, a composable architecture and AWS backend infrastructure.
• Reimagining parts of Xero Central to deliver greater value through a modern, frictionless customer expereince.
• Running a hybrid React and Salesforce Experience Cloud estate while bringing in new AI-powered features.
• Shaping the target architecture for Xero’s customer experiences, including agentic AI proofs of concept.
Where and how you can work
This role can be based in Wellington or Auckland. Our hybrid approach asks for around one day per week in the office as a minimum, so you can connect with your pod and stakeholders in person.
Here are some of the things we’re looking for, for this role:
• You bring deep experience with TypeScript, React and Next.js at architecture level, including designing high-performance, content-rich multi-site platforms.
• Migrating live, high-traffic sites without disruption is familiar territory, and you can plan a careful, low-risk path to get there.
• Performance and accessibility are second nature to you, with a working knowledge of Core Web Vitals and WCAG.
• Coaching engineers is part of how you lead, and you’ll Go Together with teams as they build new skills in React and AI.
• You’re comfortable leading through influence, and you Go Bold by pushing back constructively when something isn’t right for customers.
• Experience across e-commerce, media, agency or other high-traffic web environments gives you fresh views on performance and customer experience.
Apply even if your experience isn’t a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.