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CMO West (AZ, CA, CO, ID, MT, NV, OR, UT, WA, WY)

Chief Outsiders · United States · back to the listing

HR standards

46/100

poor

Title ↔ description

77/100

solid

Reads as

Marketing Manager

81% confident

What this role officially is

marketing manager — ESCO, the EU occupation classification

Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.

Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager

How others title the same work

Large employers

  • Marketing Manager Canonical
  • Senior Marketing Automation Manager Canonical
  • Marketing Manager Canonical Ltd.
  • Senior Marketing Automation Manager Canonical Ltd.
  • Performance Marketing Manager, Global Coinbase

Startups

  • Head of Marketing BlueCargo
  • Growth & Marketing Lead Bluejay
  • Growth Marketer Callab AI
  • Experiential Marketing Coordinator Candid Health
  • Growth Lead Anglera

What the listing never says

  • No section describes what the person would actually do. Scope clarity
  • No location or timezone policy stated, so a candidate cannot tell where they may work from. Scope clarity

The listing, marked up

Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.

Is your love for leading a company based on the market dynamics coming into conflict with the realization that you are tired of working for giant companies? Would you love the idea of hands on working as part of the management team of 2 or 3 companies at once, supported by 125 other world class fractional executives? If you have held the position of VP of Marketing or CMO at one or more large Operating Companies, but don’t want to go back and do it again, you may be a fit for what we do. Chief Outsiders, www.ChiefOutsiders.com, is a national company that is growing very quickly and is looking to add CMOs in multiple US markets.

What We Do: Our focus is on helping midsize companies grow via implementing major growth initiatives in strategy, marketing and business management in a way that will continue to drive top-line growth long after we are gone.

What We Look For: We are looking for C-level operating executives who approach business from a market-based perspective. You must have held the position of VP of Marketing or CMO at one or more large operating companies. We are looking for people who have the experience to help a CEO or business owner understand where and how to grow and then determine which marketing tools to apply to make big things happen.

What It Takes To Succeed: Inquisitiveness, resilience, and knowledge. There is not a canned Chief Outsiders approach. To succeed you need to be able to help the CEO and leadership team understand what the real business problems are and then develop and implement a plan that fits the company, opportunity and competitive situation.

Compensation: This is not an “eat what you kill” environment, but we use a revenue share compensation model. You are paid a percentage of the billings for the projects that you work on. You get a bigger share of the revenue if you bring in the lead, but there are company funded programs to help you bring in leads. Most of our CMOs target taking home over $200,000 a year, with some making double that amount.

Originally posted on Himalayas