Description review
Mobile Paid Acquisition Expert
Qonto · Remote - Paris, France · back to the listing
HR standards
79/100
solid
Title ↔ description
78/100
solid
Reads as
Marketing Manager
96% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
Large employers
- Marketing Manager Canonical
- Senior Marketing Automation Manager Canonical
- Marketing Manager Canonical Ltd.
- Senior Marketing Automation Manager Canonical Ltd.
- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
- Growth & Marketing Lead Bluejay
- Growth Marketer Callab AI
- Experiential Marketing Coordinator Candid Health
- Growth Lead Anglera
What the listing never says
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
[OUR MISSION AND CUSTOMERS] We are creating the freedom for SMEs to succeed by delivering Europe's leading finance workspace with banking at its core, augmented by financial tools. We are proud to be rated 4.7 on Trustpilot, based on 60,000 reviews. Our culture puts customer satisfaction at the core of what we do (more about our culture here).
[OUR JOURNEY] Founded in 2016 and launched in 2017 by Alexandre and Steve, Qonto has grown to 1,700 Qontoers serving over 750,000 customers across 8 European countries. We have been profitable since 2023, and we are just getting started.
[OUR BELIEFS] We hire for skills and potential. With 80+ nationalities, 45% women, of which 56% of women in our leadership team, diversity isn't a program; It's who we are. We've built a discrimination-free hiring process because the best teams are built on merit.
[AI AT QONTO] AI is deeply embedded in how we work (here) - Every Qontoer gets unlimited access to the best AI tools. We want people who experiment without waiting for permission, push AI beyond the obvious, know when to trust it, and when to question it.
Join us as a Paid Acquisition Expert to build Qonto’s mobile app acquisition strategy and establish expertise we don’t yet have in-house.
Reporting to Alicia Dassance, you will work closely with our Global Expertise team. You’ll combine hands-on campaign work across the App Store and Google Play Store with the strategic view needed to decide what we bring in-house, test what works, and scale it across markets.
➡️ What you’ll do
• Set Qonto’s cross-market mobile app acquisition strategy, and build the internal capability to run it
• Test and improve App Store and Google Play pages: wording, visuals, conversion
• Support the local paid managers in building the global strategy and driving optimisations across Apple Search Ads, Google UAC, Snapchat and push — with TikTok and Meta in scope
• Bring mobile acquisition in-house, taking over work currently handled by an external agency
• Partner with local market teams, creative, GrowthOps, engineering and measurement to get changes shipped
➡️ What we’re looking for
• Relevant experience: you bring hands-on mobile app acquisition experience (around 5 years in the domain) and can speak to your own scope, decisions and results.
• Builder mindset: you’ve set up something that didn’t exist before. You decide what to prioritise, build the operating approach, and learn by testing rather than waiting for certainty.
• Platform and channel expertise: you run acquisition across Apple Search Ads, Google UAC and paid social, and improve App Store and Google Play pages through structured testing of wording and visuals.
• Measurement fluency: you work confidently with MMPs such as Adjust, with ATT/SKAN, and with the consent and data-sharing constraints that shape what you can measure and decide.
• B2B context: B2B acquisition experience is a plus — strong B2C profiles remain in scope if you’re curious about how the model changes.
➡️ What we can offer you
• Ownership from day one: you define the strategy, the routines and the testing roadmap for a capability that doesn’t exist yet in-house.
• Investment behind it: mobile acquisition is a 2027 focus at Qonto and budgets are set to grow.
• Cross-market scope: you sit in the Global Expertise group and work across Western and Central Europe, rather than owning a single market.
➡️ Your future manager
Your manager will be Alicia, our Performance Marketing Global Expert.
• Her path? Alicia has built a part of her performance marketing career at Qonto — six and a half years, from Display Ads Manager to to Performance Marketing Global Expert. She has held local and more operational roles in the past, and knows the channels from the inside.
• What does she bring to the team? Alicia brings deep hands-on paid acquisition and performance expertise, and a rare understanding of how Qonto’s markets, channels and growth levers actually fit together.
[DIVERSITY] At Qonto, we understand that true diversity isn’t just about ticking boxes on a hiring checklist. Apply regardless of the boxes you tick - who knows? You may have the missing piece of the puzzle we’ve been searching for all along.
[HIRING PROCESS DURATION] On average, our hiring process lasts 20 working days. More information on our candidate journey here
[DATA RETENTION] By applying, you agree that Qonto processes your personal data to assess your application. Your data is kept for up to 2 years in our candidate pool. Read our Privacy Notice for full details.
[OUR JOURNEY] Founded in 2016 and launched in 2017 by Alexandre and Steve, Qonto has grown to 1,700 Qontoers serving over 750,000 customers across 8 European countries. We have been profitable since 2023, and we are just getting started.
[OUR BELIEFS] We hire for skills and potential. With 80+ nationalities, 45% women, of which 56% of women in our leadership team, diversity isn't a program; It's who we are. We've built a discrimination-free hiring process because the best teams are built on merit.
[AI AT QONTO] AI is deeply embedded in how we work (here) - Every Qontoer gets unlimited access to the best AI tools. We want people who experiment without waiting for permission, push AI beyond the obvious, know when to trust it, and when to question it.
Join us as a Paid Acquisition Expert to build Qonto’s mobile app acquisition strategy and establish expertise we don’t yet have in-house.
Reporting to Alicia Dassance, you will work closely with our Global Expertise team. You’ll combine hands-on campaign work across the App Store and Google Play Store with the strategic view needed to decide what we bring in-house, test what works, and scale it across markets.
➡️ What you’ll do
• Set Qonto’s cross-market mobile app acquisition strategy, and build the internal capability to run it
• Test and improve App Store and Google Play pages: wording, visuals, conversion
• Support the local paid managers in building the global strategy and driving optimisations across Apple Search Ads, Google UAC, Snapchat and push — with TikTok and Meta in scope
• Bring mobile acquisition in-house, taking over work currently handled by an external agency
• Partner with local market teams, creative, GrowthOps, engineering and measurement to get changes shipped
➡️ What we’re looking for
• Relevant experience: you bring hands-on mobile app acquisition experience (around 5 years in the domain) and can speak to your own scope, decisions and results.
• Builder mindset: you’ve set up something that didn’t exist before. You decide what to prioritise, build the operating approach, and learn by testing rather than waiting for certainty.
• Platform and channel expertise: you run acquisition across Apple Search Ads, Google UAC and paid social, and improve App Store and Google Play pages through structured testing of wording and visuals.
• Measurement fluency: you work confidently with MMPs such as Adjust, with ATT/SKAN, and with the consent and data-sharing constraints that shape what you can measure and decide.
• B2B context: B2B acquisition experience is a plus — strong B2C profiles remain in scope if you’re curious about how the model changes.
➡️ What we can offer you
• Ownership from day one: you define the strategy, the routines and the testing roadmap for a capability that doesn’t exist yet in-house.
• Investment behind it: mobile acquisition is a 2027 focus at Qonto and budgets are set to grow.
• Cross-market scope: you sit in the Global Expertise group and work across Western and Central Europe, rather than owning a single market.
➡️ Your future manager
Your manager will be Alicia, our Performance Marketing Global Expert.
• Her path? Alicia has built a part of her performance marketing career at Qonto — six and a half years, from Display Ads Manager to to Performance Marketing Global Expert. She has held local and more operational roles in the past, and knows the channels from the inside.
• What does she bring to the team? Alicia brings deep hands-on paid acquisition and performance expertise, and a rare understanding of how Qonto’s markets, channels and growth levers actually fit together.
[DIVERSITY] At Qonto, we understand that true diversity isn’t just about ticking boxes on a hiring checklist. Apply regardless of the boxes you tick - who knows? You may have the missing piece of the puzzle we’ve been searching for all along.
[HIRING PROCESS DURATION] On average, our hiring process lasts 20 working days. More information on our candidate journey here
[DATA RETENTION] By applying, you agree that Qonto processes your personal data to assess your application. Your data is kept for up to 2 years in our candidate pool. Read our Privacy Notice for full details.